TearDrop Golf Company Launches New TD Select Putters; New Putter Line Introduced

Business Wire, Sept 7, 2000

Business Editors, Sports Writers

CHICAGO--(BUSINESS WIRE)--Sept. 7, 2000

TearDrop(R) Golf Company (NASDAQ SC Symbol:TDRP), maker of premium branded golf equipment and accessories, today unveiled its new TearDrop TD Select putter line. The ten new TD Select putters combine patent pending ROLL-FACE(R) Technology (RFT) with a unique dimple pattern on the face. Each putter is produced using 303 stainless steel resulting in the ultimate feel in putting. The TD Select putters have a suggested retail price of $140 and are scheduled to ship in mid-September.

Jeff Matheson, Vice President of Brand Management for TearDrop Golf Company, said, "The new TD Select putters not only offer ROLL-FACE Technology (RFT), which is designed to compensate for the inconsistencies of a golfer's hand position, but feature enhanced RFT, through the use of dimples, to reduce dwell time and produce more controlled speed and distance. With the growing success of ROLL-FACE Technology, the ability to now offer the TD Select at a popular price-point will attract an even greater audience of golfers."

    TD Select putters feature:

    --  ROLL-FACE Technology (RFT) works to control speed and distance
        by ensuring consistent dynamic loft at the point of impact
        regardless of hand position. This technology is achieved
        through a precise CNC milled process, which positions the
        proper radius on the face of each putter.

    --  Reduced dwell time through a dimple pattern on the face of the
        putter. The function of the design is to reduce the amount of
        contact area between the face and ball during impact. The
        faster the ball separates from the face, the more controlled
        the speed, direction and distance of the putt.

    --  Ten putters (nine right hand and one left hand) feature a
        variety of body styles and hosel designs.

    --  Smoked-Chrome Finish

    --  Lamkin(R) Cross-Line putter grip and True Temper(R) steel
        shafts are used for the TD Select putters.

The TearDrop(R) Golf Company (www.teardropgolf.com) is the leading manufacturer of premium putters using ROLL-FACE(TM) Technology. TearDrop's wholly owned subsidiaries, Tommy Armour(R) Golf (www.armourgolf.com) and RAM(R) Golf (www.ramgolf.com), are two of the world's finest manufacturers of golf clubs and accessories. TearDrop is also the exclusive North American distributor of Walter Genuin(R) (www.waltergenuin.com) golf shoes. Additionally, TearDrop Golf Company owns the TearDrop Professional Golf Tour (www.teardroptour.com), one of the premier developmental golf tours in the world, which consists of venues for aspiring professionals across the U.S.