Artesia Technologies and PCI Merge Leading Publishing Tool and Digital Asset Management Solution

Business Wire, April 11, 2001

Business Editors/Hi-Tech Writers

BOSTON--(BUSINESS WIRE)--April 11, 2001

XML integration provides easy access to QuarkXPress, MS Word and

PDF files through leading enterprise digital asset management system

Artesia Technologies, the leader in enterprise digital asset management, announced today that PCI, a systems integration and software development firm specializing in cross-media applications, has integrated its Internet Content Publishing Suite (iCPS) with Artesia's TEAMS digital asset management solution.

The immediate availability of this new product offering will allow users to easily migrate QuarkXPress or Microsoft Word-based publications along with their respective metadata into a TEAMS-based content repository.

Using XML to transport these assets, major publishers will be able to repurpose and reuse their content across a number of delivery channels, including the Web and wireless devices, while also enjoying increased productivity and additional cost-savings through the development of streamlined production processes and workflows.

"As a leading provider of technology focused publications in an increasingly competitive market, we needed a fully integrated cross-media publishing system," said Jim Hurst, CIO of PBI Media, LLC. "The PCI-enabled integration of QPS with Artesia's TEAMS and Interwoven's TeamSite provides us with a powerful solution for addressing a range of complex requirements. Once installed, this end-to-end publishing platform will increase the efficiency of our existing operations and serve as the foundation for a number of new business units."

"We are excited about the seamless integration that will allow QuarkXPress users to easily store, manage and access their work in Artesia's leading digital asset management system," said Andrew Bart, president of PCI. "The integrated solution provides a powerful and totally automated means for storing the original QuarkXPress document along with the extracted XML and PDF version in a single, easy-to-manage file format."

"With the convergence of traditional and new business models it is even more critical for our customers to leverage content from one media to the next", said Sebastian Holst, vice president of marketing for Artesia Technologies. "The integration of these truly best-in-breed solutions will allow users to create content even more efficiently, while allowing organizations to profit from new opportunities available in cross-media publishing."

PCI was also recently recognized as a Seybold "Hot Pick" in conjunction with the Seybold Boston Conference, April 9-12, and will be demonstrating in Artesia Technologies' Booth No. 205.

About Artesia Technologies

Artesia Technologies is the market leader in enterprise Digital Asset Management (DAM). Artesia's core product, TEAMS, enables organizations to capture, manage, and dynamically re-express valuable rich-media assets - video, audio, images, graphics, and text - and leverage them to exploit new business opportunities requiring targeted delivery of rich media.

In addition, TEAMS' open API and support for industry standards such as Java, CORBA, and XML, enable the creation of enterprise-scale solutions.

Artesia's blue ribbon customers include thought leaders as impressive and diverse as Time Warner Trade Publishing, General Motors, Random House, Herman Miller, The FeedRoom, Stanford University and many more.

TEAMS is a recipient for the second consecutive year of the prestigious Crossroads 2001 A-List Award within the "Management and Reuse of Multimedia Assets" category and the software was also recognized by the Seybold Report on Internet Publishing with the editor's "Hot Pick" following its most recent release.

For additional information on Artesia Technologies, please visit our Web site at www.artesia.com.

About PCI

PCI is a media services integration and software development company focused on enterprise clients who are deploying cross-media applications. The company's professional services expertise is leveraged with its leading XML conversion tool, iCPS to solve complex multi-media system implementations.

PCI maintains a very prestigious client base including Chicago Sun-Times, InfoWorld, AOL Time Warner, New York Daily News, Quebcor and BusinessWeek.

For additional information on PCI, please visit www.pcipage.com.

Artesia and TEAMS are trademarks of Artesia Technologies. All other names are the property of their respective trademark holders.