BusinessWeek Profiles of Top 10 U.S. B-schools for 2000

Business Wire, April 27, 2001

Business Editors

NEW YORK--(BUSINESS WIRE)--April 27, 2001

Now Available in e-book Form On Business Week Online

BusinessWeek Online and McGraw-Hill Education now offer in-depth reviews of the top 10 U.S. business schools from BusinessWeek's exclusive 2000 rankings in eBook format. (www.businessweek.com/marketplace/bookstore.htm). The eBook includes extended profiles of each MBA program and related links to BusinessWeek Online B-School coverage. The "10 Best U.S. B-Schools" eBook package introductory price is $6.95, through Friday, May 4.

The entire eBook edition of"BusinessWeek's Guide to the Best Business Schools" will be available online in May, with the print version available in bookstores in July. The eBook package will be the featured title on the BusinessWeek Online marketplace site, along with a number of other relevant business titles targeted to the BusinessWeek audience. Consumers will have the option to customize their B-School research by purchasing individual school profiles in eBook format. The seven international school rankings will be sold as a single eBook package.

In addition to the eBook services and print product, the B-school channel of BusinessWeek Online (www.businessweek.com/bschools/) offers interactive profiles of more than 225 MBA programs, video interviews with B-school deans, plus offers exclusive tools that make it the destination for any prospective MBA:

- Comparative BusinessWeek data on full time MBA programs

- Search tools for full time, part-time, and executive MBA programs

- ROI calculator: Calculates the return on investment for an MBA

- "Who's Hiring" search: A new tool to find out where top companies recruit
MBAs.

- Hundreds of interviews with deans, and academics and news on management
education

About BusinessWeek Best B-School Rankings 2000

BusinessWeek, which has been evaluating business schools since 1988, determines its ranking of the top 50 B-schools by surveys of the customers of MBA programs: graduates and corporate recruiters. The magazine sent questionnaires to 16,843 MBAs of the class of 2000 at 82 schools, 15 of them outside the U.S. BusinessWeek also sent surveys to 419 companies that recruit MBAs, including more high-tech and Internet companies to reflect the changes in the business landscape. Of those polled, 10,039 students and 247 companies responded. Student and recruiter survey results are weighted equally. In addition, for the first time this year, BusinessWeek accounts for the power and quality of ideas--the intellectual capital--generated by B-school faculties, which accounted for 10% of each school's rankings.

Plus, the 2000 Best B-School Rankings included business schools in Europe and Canada in a separate list. INSEAD located in Fountainbleau, France was the top-rated school, with students raving about its close-knit yet diverse student body. The London Business School and Spain's University of Navarra's IESE in Barcelona won the No. 2 and No. 3 spots, respectively.