Hilton HHonors Announces Ashford.com and Montblanc as New Reward Offers; Program Members Can Redeem Points for Luxury Gift Items and High-Quality Writing Instruments

Business Wire, Dec 4, 2001

Business Editors & Travel Writers

BEVERLY HILLS, Calif.--(BUSINESS WIRE)--Dec. 4, 2001

Hilton HHonors(R), one of the world's leading guest reward programs, has added Ashford.com, a leading e-commerce destination for corporate and personal gifts and rewards, and Montblanc(R), maker of sophisticated, high-quality writing instruments, to the program's family of merchandise partners.

HHonors members who reside in the U.S. can now redeem points for Ashford.com gift certificates in denominations of $100, $250, $500 and $1,000. The certificates can in turn be redeemed online for any merchandise offered on the Ashford.com website, which includes thousands of luxury items, from fragrances by CREED(R), Gucci(R) and Calvin Klein(R) to jewelry from Michael Dawkins(R) and Lisa Jenks(R), among others.

Members also can redeem points for select Montblanc products. The offer includes LeGrand Rewards Document Marker and Ballpoint Gift Set, Montblanc Platinum-Finish Classique Ballpoint and Generation de Montblanc Rollerball Pen. The Montblanc Platinum Leather Series Business Card Holder is also available for redemption.

"From offering gift certificates that can be redeemed for some of the finest luxury gifts to providing the perfect writing instrument for signing important business deals, we're finding ways to make HHonors an even more valuable part of our members' lives," said Jeffrey Diskin, president and chief operating officer of Hilton HHonors Worldwide. "The addition of these new reward offers underscores our commitment to helping our members succeed both personally and professionally."

Ashford.com gift certificates may not be redeemed for specially selected merchandise featured on the HHonors Holiday Catalog website.

About Ashford

Ashford.com is a leading e-commerce destination for corporate and personal gifts and rewards. The company's two e-commerce sites, http://www.ashford.com and http://www.ashfordcorporategifts.com, offer 12,000 attractive gifts and rewards, including watches, jewelry, fragrances, leather accessories, diamonds, sunglasses, and writing instruments from 300 leading brands. Dedicated to creating an exceptional luxury shopping experience, Ashford.com provides overnight shipping on nearly all items, gift packaging, and a 30-day money-back guarantee on all merchandise. In addition, the company also guarantees customer privacy and site security. Ashford.com is headquartered in Houston, Texas.

About Montblanc

Montblanc has been known for generations as a maker of sophisticated, high-quality writing instruments. In the past few years, the product range has been expanded to include exquisite writing accessories, luxury leather goods and belts, jewelry items, eyewear and watches. Montblanc has thus become a purveyor of exclusive products which reflect the exacting demands made today for quality design, tradition and master craftsmanship. Established in 1906, there are now 130 Montblanc boutiques and more than 9,000 sales outlets in 70 countries.

About the HHonors Program

Hilton HHonors is a guest reward program that gives frequent travellers a faster way to earn the rewards they want most. Enrolled members can earn HHonors points and airline miles for the same stay, at nearly any rate, at more than 2,100 participating Hilton, Conrad, Doubletree, Embassy Suites Hotels, Hampton Inn, Hampton Inn & Suites, Hilton Garden Inn, and Homewood Suites by Hilton hotels around the world.

In addition, HHonors is the only hotel guest reward program that allows its members to exchange airline miles for hotel points and vice versa.

Due to the unmatched flexibility, generosity and value offered by HHonors program features, as well as the many attractive promotions that HHonors offers each year, the program has been recognized with numerous travel industry awards.

Membership in HHonors is free. Travelers may enroll online by visiting www.hiltonhhonors.com. Or, to enroll instantly in the program and make reservations, consumers in the U.S. and Canada may call 1-800-HHONORS. Outside the U.S. and Canada, travelers may call the Hilton Reservations Worldwide office in their area. Travelers also may pick up an enrollment form with a membership card at any participating Hilton, Conrad, Doubletree, Embassy Suites Hotels, Hampton Inn, Hampton Inn & Suites, Hilton Garden Inn or Homewood Suites by Hilton hotel around the world.

The following trademarks are owned by Hilton Hospitality Inc.: Hilton(R), Doubletree(R), Embassy Suites Hotels(R), Hampton Inn(R), Hampton Inn & Suites(R), Homewood Suites(R) by Hilton, Red Lion Hotels & Inns(R) and Conrad(TM). HHonors(R), Double Dip(R), Double Dipping(R) and Points & Miles(TM) are trademarks owned by Hilton HHonors Worldwide LLC.