Synacor to Provide Kmart's BlueLight Unlimited Internet Service With Portal and Web-Based E-Mail Solutions

Business Wire, Dec 4, 2001

Business Editors/High-Tech Writers

BUFFALO, N.Y. & EMERYVILLE, Calif.--(BUSINESS WIRE)--Dec. 4,

2001

Agreement Will Bring Reliable and Secure Portal and Messaging

Products to Nation's Lowest-Priced Major ISP

Synacor Inc., a provider of provisioning, portal, messaging and collaboration services, today announced an agreement to supply Kmart's $8.95 BlueLight Unlimited Internet Service with hosted portal and e-mail services. Through this agreement, BlueLight ISP customers will have access to a mybluelight-branded portal and Web-based e-mail hosted by Synacor.

Synacor Community Portal will provide BlueLight subscribers with a start page when launching the ISP. With Synacor's portal Content Publishing Tool, users will receive Kmart store promotions and sales information, as well as links to other store services such as pharmacy prescription refills and photo development services. BlueLight's Internet Service also will include Synacor Consumer E-mail -- a feature-rich e-mail solution. BlueLight ISP customers can access their e-mail from any device with a Web browser.

"As our $8.95 Internet Service continues to grow as the lowest-price ISP in the country, it is important that we offer our customers a reliable and secure portal and e-mail service," said Heidi Gibson, general manager of the BlueLight Unlimited Internet Service. "Synacor's track record in the industry and commitment to the highest-performance standards will help us ensure that our valued customers receive the best quality of service we can offer."

"We are pleased to offer our enhanced data services to one of the country's leading Internet Service Providers," says Ron Frankel, president and CEO of Synacor. "BlueLight's ISP is projecting rapid growth, and our network can provide the reliability and scalability its service will require."

About Synacor

Synacor (www.synacor.com) delivers a suite of enhanced data services, and a turnkey provisioning platform that enables CLECs, ILECs, Telcos, VARs and Service Providers to quickly deploy portal, messaging and collaboration services to consumers and small to medium businesses. With offices in Buffalo, New York and Emeryville, California, Synacor powers a global network of partners.

About BlueLight.com

Based in San Francisco, BlueLight.com is a wholly owned subsidiary of Kmart Corporation. Formed to leverage the substantial assets of the nation's second-largest discount retailer, BlueLight.com's goal is to meet the online shopping needs of the more than 30 million Americans who shop at Kmart every week. BlueLight.com represents Kmart's BlueLight brand online by rewarding customers with nationally recognized products at unprecedented values. The BlueLight Unlimited Internet Service is the lowest-priced major ISP in U.S. today. For more information, visit www.bluelight.com.