Business Services Industry
Mercator Selected by Coca-Cola Amatil for B2B Integration; Pilot Program For Asia Pacific Launched In Australia
Business Wire, Jan 31, 2001
Business Editors
WILTON, Conn. & SYDNEY, Australia--(BUSINESS WIRE)--Jan. 31, 2001
Mercator Software (R) (Nasdaq: MCTR), today announced it has been chosen by Coca-Cola Amatil (CCA), one of the largest bottlers within the Coca-Cola system, to implement the Mercator Commerce Broker solution for CCA's Australian business.
"Mercator is now an integral part of our initiative to lower costs, increase efficiencies and enable more collaborative business processes across the commerce chain," said Brian Crynes, chief information officer, Coca-Cola Amatil. "It has greatly improved our capability to maintain the integration of our systems in an environment of increasing business change. We consider our partnership with Mercator a strategic enabler that will contribute to our goal of increasing shareholder value," added Crynes.
CAA's e-business strategy links an increasing number of applications systems across multiple platforms. Mercator Commerce Broker supports this configuration by integrating applications and systems, both internally and between companies, without the need to generate code or write interface programs, saving CCA time and resources.
Commerce Broker features easy to configure and adaptable management parameters, which allow CCA to control the scalability and performance of both web-based and traditional e-commerce production environments, thus provide secure transport options.
Australia is the leading Asia Pacific site in CCA's pilot program to develop new business processes that automatically use web-enabled order management linked to legacy AS400 systems.
Mercator Commerce Broker enables CCA's data to flow from the web straight through to the back-end systems without the need for human intervention or manual processes. The outcome is a fast, secure, accurate and seamless internal process.
Mark Register, president of Mercator Asia Pacific said, "Mercator's Commerce Broker suite provides powerful, broad-based capabilities that can significantly reduce time, cost and effort in e-business transformation and which allows us to meet the needs of premier brands like Coca-Cola Amatil with speed, efficiency and infallibility."
About Mercator:
Mercator Software (Nasdaq: MCTR) integrates electronic information throughout any business enterprise-- and with the applications of its customers and partners -- while leveraging current technology investments at every step.
More than 5,000 customers across every industry use Mercator software to accelerate and manage their e-business opportunities. Over 100 partners, including application software providers, systems integrators and Net markets, embed or resell Mercator technology to enhance their product or service offerings. Additional information about Mercator can be found at www.mercator.com
Mercator is a registered trademark of Mercator Software, Inc.
Legal Notice Regarding Forward-Looking Statements
Statements in this press release that are not purely historical are forward-looking statements, including statements regarding Mercator Software's beliefs, expectations, hopes or intentions regarding the future. Forward-looking statements in this release include, but are not limited to, statements regarding the growth of the enterprise application market, the demand for the company's application integration solutions and the speed of deployment of new products, including combined Mercator e-business integration broker products. It is important to note that actual outcomes and the company's actual results could differ materially from those in such forward-looking statements. Factors that could cause actual results to differ materially include risks and uncertainties such as changes in demand for application integration or e-business integration software and the company's Mercator e-business integration broker suite of products in particular, the ability of the company to expand its international operations, the ability of the company to manage expanded global operations, the ability of the company to continue to add resellers and other distribution channels, and the success of third parties in utilizing and marketing the company's products, the potential and success of any strategic alliance, the success of the company's strategy, or seasonality in operating results. Readers should also refer to the risk disclosures outlined in the company's reports filed with the Securities and Exchange Commission. All forward-looking statements and reasons why results might differ included in this release are made as of the date hereof, based on information available to the company as of the date hereof, and the company assumes no obligation to update any such forward-looking statement or reasons why results might differ.
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