Business Services Industry

The Knot Hits the Newsstands in All-new Weddingpages Magazines; No.1 Wedding Resource Reaches Couples Across the U.S. With No.1 Local Wedding-planning Publications

Business Wire, Jan 31, 2001

Business Editors

NEW YORK--(BUSINESS WIRE)--Jan. 31, 2001

From selecting the perfect reception site to finding the right cake, almost every major wedding-planning decision is made at the local level.

To help nearly-weds make informed choices about their local options, The Knot (Nasdaq:KNOT) (www.theknot.com) (AOL Keyword: weddings), the No.1 wedding resource, in conjunction with Weddingpages, Inc., is bringing its editorial expertise, regional information and real-world take on modern weddings to local newsstands across the country in revamped Weddingpages magazines.

The brand new Weddingpages magazines are currently available in 13 major U.S. markets including Washington D.C, Seattle, Boston, Kansas City and Atlanta. An additional rollout will occur throughout 2001 in other cities such as New York City, Los Angeles, Minneapolis, Philadelphia, St. Louis and Dallas.

Featuring an updated look and feel, Weddingpages now combines the editorial expertise of The Knot with up-to-date, region-specific information from Weddingpages, Inc., to make this publication a must-have wedding planning companion for to-be-weds across the country.

"The Knot and Weddingpages, Inc. have created a local wedding magazine that puts the needs of today's busy couples first", said Carley Roney, today's recognized authority on the modern wedding and editor-in-chief of Weddingpages. "With a fresh, honest take on the modern wedding, Weddingpages includes localized editorial advice and practical know-how to give to-be-weds customized information they can't find anywhere else." The magazine works in tandem with the site so readers can benefit from all of our resources and take The Knot everywhere they go."

Beyond the multitude of trends, tips and vendor recommendations, the magazine's most noteworthy features include:

-- Answers to real-world wedding dilemmas from Editor-in-Chief Carley Roney

-- Local advice from regional experts

-- Hometown wedding stories

-- Listings of the area's best vendors

-- Reception site directory

Weddingpages magazines are available on local newsstands, food and drug stores for $4.95.

About The Knot

The Knot (Nasdaq:KNOT) is the leading online wedding destination and the premier wedding content provider on America Online and several other of AOL's leading brands, located at www.theknot.com and at AOL keyword: weddings. Combining comprehensive content and an active online community with wedding-related commerce, The Knot's online sites provide extensive resources to help couples plan their wedding and future lives together as a couple.

The Knot also provides certain offline services to the wedding market such as a series of books with Random House's Broadway Books, a semiannual gown magazine called Wedding Gowns, in conjunction with its affiliate Weddingpages, regional wedding magazines that reach over 50 U.S. markets. The Knot is based in New York and has several other offices across the country.

About Weddingpages Inc.

Weddingpages is the No.1 publisher of local wedding publications serving more brides and wedding professionals in major cities than any other. More than 8 million brides and grooms have used the Weddingpages planning resources to walk down the aisle to a perfect wedding. Weddingpages' ability to match the local bride with local wedding professionals has created a unique print and on-line product. To further emphasize local dominance, Weddingpages belongs to many industry associations and attends over 3,000 local and national bridal shows annually. The ultimate goal of Weddingpages is to provide valuable information to the bride while maximizing exposure to the wedding professional.

This press release shall not constitute an offer to sell or the solicitation of an offer to buy securities nor shall there be any sale of securities in any state or jurisdiction in which such offer, solicitation or sale would be unlawful prior to registration or qualification under the securities laws of any such state or jurisdiction.

COPYRIGHT 2001 Business Wire
COPYRIGHT 2001 Gale Group
 

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