Artisoft and Oncontact Team to Deliver Integrated crm And Telephony System

Business Wire, July 12, 2001

Business/Technology Editors

CAMBRIDGE, Mass. and CEDARBURG, Wis.--(BUSINESS WIRE)--July 12, 2001

Artisoft(R), Inc. (NASDAQ: ASFT), a leading provider of software-based phone systems, and Oncontact Software, a top developer of customer relationship management (CRM) systems for the mid market, today announced that they have formed a marketing and development relationship through the Artisoft Open Communications Alliance. The relationship makes it possible for users of Oncontact Software's CRM systems to tap Artisoft's flagship TeleVantage phone system for extended computer telephony functionality.

Oncontact Software's CRM systems automate the sales, marketing and service areas of mid-market companies. The systems can be run in a Windows and/or Web environment, enabling customers and partners to interact with a business anytime and anywhere, in the way that's most convenient for them. Vendors, on the other hand, have an efficient way to service customers around the clock without additional employees.

As a leading software-based phone system, Artisoft's TeleVantage provides robust PBX switching, intelligent call handling and comprehensive messaging capabilities for small- to mid-sized businesses. The TeleVantage Software Developer Kit (SDK) allows businesses to add advanced computer telephony capabilities, such as screen-pop on inbound calls and Web "click-to-call" buttons, to CRM systems or other applications.

Unlike proprietary phone systems, TeleVantage operates on Windows NT(R) and Windows 2000 systems and uses off-the-shelf computer and telephony hardware, lowering the total cost of ownership for businesses. It provides small- to medium-sized businesses and corporate branch offices with a complete, feature-rich phone system that is cost-effective and simple to expand and upgrade for an investment that gains value over time.

"Offering our customers integration between CMS and the TeleVantage phone system provides them with greater computer telephony options," said Sam Vaynshtok, vice president of technology for Oncontact Software. "We're excited to team with Artisoft to make our systems even more flexible for our customers."

"Customers want choice," said Carol Meier, vice president of marketing for Artisoft. "Because TeleVantage is based on open standards, it provides a broader choice of flexible solutions. Like Artisoft, Oncontact has developed a product that addresses the unique needs of growing businesses that see customer interactions as the key to a strategic competitive advantage."

About Oncontact Software Corporation

Oncontact Software develops award-winning CRM software for mid-market companies. Oncontact Software is a privately held company with a presence throughout North America, South America, Europe and the Asia/Pacific region. Oncontact Software's products are available through its corporate headquarters in Wisconsin and an international alliance of value-added resellers, system integrators and distributors. Oncontact Software has 250 customers worldwide, including Prudential, Steelcase, Sears and Summit Bank. Additional information about Oncontact Software can be found at www.oncontact.com or via phone at 800 886 0866.

About The Open Communications Alliance (OCA)

The trend toward open, standards-based phone systems has opened up a range of choices, allowing today's businesses to pick and choose the hardware components and applications that best suit their budgets and requirements. Artisoft's Open Communications Alliance is comprised of industry-leading companies working with Artisoft to deliver standards-based communications solutions with TeleVantage as the focal point. The program guarantees customers the broadest choice of best-of-breed applications, deployment platforms, and hardware peripherals that integrate with Artisoft's TeleVantage. Certified Alliance members are eligible to participate in joint marketing and development initiatives. For more information, please visit www.artisoft.com or email solutions@artisoft.com.

About Artisoft

Artisoft, Inc. (NASDAQ: ASFT) of Cambridge, Mass., is a leading developer of software-based phone systems for small- to medium-sized businesses and corporate branch offices. Artisoft's innovative software products have received more than 25 industry awards including "Product of the Year", "Best of Show" and "Editors' Choice" by PC Magazine, Network Magazine, VARBusiness, CT Magazine, Communications Solutions Magazine and CTI Magazine among others. The company distributes its products worldwide. For more information, please call Artisoft at 800 914 9985 or visit http://www.artisoft.com.

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This release may contain forward-looking statements that involve risks and uncertainties. There can be no assurances that the company will achieve a final agreement with Intel in the terms as defined in the above press release. Among the important factors which could cause actual results to differ materially from those in the forward-looking statements are the impact of competitive products and pricing, product demand and market acceptance risks, the presence of competitors with greater financial resources, product development and commercialization risks, costs associated with integration and administration of acquired operations, capacity and supply constraints or difficulties, the results of financing efforts and other factors detailed in the Company's filings with the Securities and Exchange Commission including its recent filings on Forms 10-K and 10-Q.