Salesnet Featured on Alexander Haig's World Business Review TV Series; Discusses Ground-Breaking ``Sales Process Management'' Industry

Business Wire, May 15, 2001

Business Editors

BOCA RATON, Fla.--(BUSINESS WIRE)--May 15, 2001

Multi-Media Productions (USA), Inc. is proud to announce the appearance of Michael J. Doyle, chairman and CEO of Salesnet, on Alexander Haig's World Business Review. The episode aired December 2 through December 7, 2001, and will re-air May 15 through May 20, 2001 on U.S. public television stations, including those in such major markets as New York, Chicago, San Francisco and Miami.

With the recent softening of the economy, many businesses are struggling with how to rationalize their sales resources by scrutinizing sales productivity. Many times companies place blame incorrectly, searching for ways to sharpen a sales team through technology alone - not realizing that they must first examine and refine their sales process prior to implementing sales technology. Boston, Massachusetts-based Salesnet is pioneering a revolutionary industry - it's called Sales Process Management (SPM) and it's changing the way that sales professionals interact and drive their revenues.

SPM combines practical sales assessment and diagnostics with superior Web-based technology to maximize the return on investment (ROI) of a company's sales productivity tools. Salesnet has a comprehensive SPM program facilitated by their Process Experts, who assess a company's existing sales processes, identify areas for improvement, show how a technology-based solution can improve sales productivity, and finally, take a sales team to the next level of success.

"Our motto, `It's not the people, it's the process,' demonstrates our belief that companies automating poor business processes will only impede the productivity and effectiveness of their employees," says Doyle. "Without a process, there is no direction. Without direction there are no results. We help companies achieve optimum sales results, and we have the only patent-pending technology, the Process Builder, focused on automating customizable processes based on best-practice scenarios within their own company."

Taped in Washington D.C., World Business Review can also be viewed on PBS The Business & Technology Network, Bloomberg Television, United Airlines and video on demand via (Yahoo!) at Broadcast.com. WBR, a continuing education series, is being used in a variety of business and technology courses or within the School of Business libraries at Carnegie Mellon University, University of Notre Dame, Dartmouth College, Duke University, DePaul University, Georgetown University, University of Florida, City University of Hong Kong, among other distinguished institutions of higher education.

Videotapes or continuing education systems (via Indiana State University) are available by calling 1-800-WBR-1032 or by visiting www.wbrtv.com.

Inquiries: Heidi Finnegan, Salesnet (617) 948-8981 or email- hfinnegan@salesnet.com