Fairchild Semiconductor Unveils New Measurement Strategies as Part of Its Global Customer First eBusiness Initiative

Business Wire, Nov 6, 2001

Business/Technology Editors

SOUTH PORTLAND, Maine--(BUSINESS WIRE)--Nov. 6, 2001

Insights to be Shared by Fairchild at Hammer and Company's New

Measures for Success Conference

Fairchild Semiconductor International (NYSE: FCS), the worldwide leader in multi-market semiconductors, today announced it will share strategies from the company's worldwide Customer First eBusiness Program on how to measure, understand and realize profitability potential. Fairchild's remarks will be made at the New Measures for Success Conference, an event that explores how leading companies are developing and deploying new kinds of measurement systems for today's business realities.

Sponsored by Hammer and Company, New Measures for Success is being held November 5-6, at the Royal Sonesta Hotel in Cambridge, Massachusetts. Fairchild is one of just four industry-leading companies presenting case studies to conference attendees. Other presenters include The Limited, Eastman Chemical Company and Harvard Pilgrim Health Care.

"Measuring and managing profitability is an important component for success in any industry, regardless of economic environment," said Herbert Rau, strategic marketing manager at Fairchild. "Having an aggressive eBusiness program in place that captures vital design and purchase information is more crucial than ever in this economic climate and this strategy has enabled Fairchild to better serve our customers and consistently grow market share."

Despite a challenging economic environment, during the last quarter Fairchild grew market share within its served markets worldwide, introduced new products and gained design wins. Fairchild brought more than 145 new products to market, raising the total from the beginning of 2001 to more than 385 - a number that is well ahead of the company's 2000 run rate and captured designs wins within a wide variety of consumer, computer, communications, industrial and automotive segments.

Fairchild's Customer First eBusiness Program is a global, comprehensive, customer-centric, initiative that offers a series of integrated applications that enable the company's 50,000 customers, channel partners and suppliers to do business with Fairchild in the manner of their preference. In addition to recently implementing tools such as parametric, key word and industry cross-reference searches, Fairchild is leveraging advanced capabilities to enable the measurement and understanding of profitability that include:

-- Web site and online design center: Provides a compelling, highly intuitive web site for customers while delivering relevant product and design information. The site also tracks information regarding registrations, product sample requests, models downloaded, datasheets viewed and web simulator visits through to final sale. The site provides information on customer types, organizations, and preferred products.

-- Web-enabled order management: Provides customers with real-time access to the Fairchild Order Management application, allowing order placement, order status, backlog management and other mission-critical data and information.

-- Online sampling and tracking: Provides rapid fulfillment and confirmation of customer sample requests including tracking through to closure of the design win.

-- Dynamic-precision pricing: Enables Fairchild and channel partners to track and rapidly respond to industry price movements and bid requests.

About New Measures for Success

New Measures for Success is a state-of-the-art conference focused on creating new measurement systems for the new world of business. Lead by Hammer and Company president Dr. Michael Hammer, the conference features company case studies, tutorials and feature speakers that provide insight into developing and leveraging customer-driven, future-oriented, process-focused measurement systems to create high performance operations and sustained success. Featured topics of discussion include measuring for customers as well as shareholders, linking measurement to strategic imperatives, designing metrics for the future rather than for the past, shaping new behaviors with new measures, making measuring part of managing and using measurement to drive enterprise transformation.

About Hammer and Company

Hammer and Company is a management education and research firm that focuses on cutting-edge issues in operations, organization and technology utilization. The central themes in its current work are business processes and advanced information systems. These allied phenomena are transforming both how companies do their work and how they are managed. By successfully implementing and managing integrated processes and the systems that support them, companies can achieve dramatic breakthroughs in their performance. They also thereby lay the foundation for an entirely new kind of enterprise for the new century. More information about Hammer and Company can be found on the web at: www.hammerandco.com

About Fairchild Semiconductor International:

Fairchild Semiconductor International (NYSE: FCS) is a leading global supplier of high performance products for multiple end markets. With a focus on developing leading edge power and interface solutions to enable the electronics of today and tomorrow, Fairchild's components are used in computing, communications, consumer, industrial, automotive and aerospace applications. Fairchild's 11,000 employees design, manufacture and market power, analog & mixed signal, interface, logic, and optoelectronics products from its headquarters in South Portland, Maine, USA and numerous locations around the world. Please contact us on the web at www.fairchildsemi.com.