Business Services Industry
The New York Times Launches The Electronic Edition On NewsStand.com
Business Wire, Oct 29, 2001
Business Editors
NEW YORK--(BUSINESS WIRE)--Oct. 29, 2001
The New York Times is launching today The New York Times Electronic Edition, an exact replica of the New York edition of the newspaper that may be downloaded via the Internet to a laptop or desktop personal computer.
NewsStand, Inc., a publishing technology provider in which The New York Times Company has a minority equity position, will serve as the digital circulation service for the Electronic Edition. Information on subscriptions and single copy purchases may be obtained by visiting www.NYTimes.com/ee or www.newsstand.com.
"NewsStand's technology allows us to deliver The Times anywhere in the world," said Scott Heekin-Canedy, senior vice president of circulation for The Times. "Readers may download an electronic copy of each day's paper to their computer, paying on a subscription or single copy basis."
The Electronic Edition may be downloaded to computers that have high-speed Internet access and then read offline - for example, in an airport or on a train. In this initial phase, the Electronic Edition is available to broadband users only. Dial-up modem accessibility will be available soon. Once it is downloaded, the Electronic Edition is available to be read on the user's PC for seven days.
Readers across the country and around the world may download an exact replica of the New York edition of The Times, which is normally not available in print outside the metropolitan New York region. Readers may perform word searches and zoom in on articles or photos which are automatically resized for easy viewing. There are also several choices for navigating the Electronic Edition: readers can browse page by page, start with a particular section or read a complete article by clicking on a link that jumps to the continuation of the article on another page.
The Audit Bureau of Circulations (ABC) will count copies of the newspaper that are delivered electronically as paid circulation. Readers have three subscription options with the Electronic Edition: a seven-day subscription costs $6.70 per week, a five-day subscription costs $3.25 per week and a Sunday-only subscription costs $3.40 per week. Readers can also purchase single copies via an electronic "wallet," which requires a minimum purchase of $10.00 to download single issues of the Electronic Edition. Use of the wallet is not limited to a specific time period; purchases of single copies can be made against it at any time.
"NewsStand's distribution service creates a new way for The Times and its advertisers to reach wider audiences. Like our Web site, www.NYTimes.com, NewsStand's Electronic Edition of The Times expands our delivery channels and allows us to provide our quality content to readers in the medium that best suits their needs," added Mr. Heekin-Canedy.
The New York Times joins a roster of NewsStand clients from around the world, including The Harvard Business Review and The International Herald Tribune.
"NewsStand continues to expand major newspapers' offerings to the global marketplace via the Internet," said Stuart Garner, chairman of NewsStand, Inc. "We are pleased that The New York Times is now available for purchase with enhanced accessibility, reach, convenience and reader experience from www.NYTimes.com/ee and www.newsstand.com."
About The New York Times Company
The New York Times Company (NYSE: NYT), a leading media company with 2000 revenues of $3.5 billion, publishes The New York Times, The Boston Globe and 16 other newspapers; owns eight network-affiliated television stations and two New York radio stations; and has more than 40 Web sites, including NYTimes.com and Boston.com. In 2001 the Company was ranked No. 1 in the publishing industry in Fortune's list of America's Most Admired Companies. In October 2000 the Company was ranked No. 1 in the publishing industry in Fortune's survey of the Global Most Admired Companies. The Company's core purpose is to enhance society by creating, collecting and distributing high-quality news, information and entertainment.
About NewsStand, Inc.
NewsStand, Inc., a publishing technology provider, enables the international publishing industry to distribute digital media in a traditional, print-style format to global audiences via the Internet. NewsStand's software applications, The NewsStand Reader(TM), PaperPusher(TM), and NewsStand Delivery Service(TM), allow publishers to provide subscribers with online access to newspapers, magazines or catalogs with the same layout, words and advertisements that appear in the print versions, improving accessibility, reach, convenience and customer experience.
Headquartered in Austin, Texas, NewsStand is privately held. Investors include SSM Ventures, Noro-Mosely Partners, The New York Times Company and other private investors. For more information, please visit www.newsstand.com.
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