Boss Media Sells License to UK's Leading Independent Bookmaker

Business Wire, Oct 4, 2001

Business Editors

VAXJO, Sweden--(BUSINESS WIRE)--Oct. 4, 2001

Boss Media is pleased to announce that it has sold an online casino license to The Victor Chandler Group. Victor Chandler has been established as a bookmaker for over 50 years with operations throughout Asia, as well as the UK.

"We chose Boss Media because of the quality of their market-leading product," says Victor Chandler, who currently chairs the Group and is the grandson of the founder by the same name. "Boss Media will help us to achieve our strategy of continued growth and build upon our established online business. We will now be able to offer multilingual and multicurrency versions of the online casino, thus enabling us to move into new markets."

"This is an important order for Boss Media," says Peter Bertilsson, Chief Executive Officer at Boss Media. "Entering into a contract with a company with such vast experience in the gaming arena is also of great importance to us. It gives us the opportunity to refine our product even further in order to meet the needs of our customers." Bertilsson also refers to the fantastic opportunities which combining a casino and a sportsbook entail.

The first version of the online casino will be launched later this year.

Victor Chandler is UK's leading independent bookmaker. It was established in London in 1946. The group's operations office is in Gibraltar, and it employs 350 members of staff. The Group currently covers all major sports worldwide including, soccer, golf, horse racing, rugby, NFL, NHL, NB, and baseball, and it operates across Europe, Asia. More information can be found on http://www.victorchandler.com

The Boss Media Group is a leading provider of solutions for casino operations on the Internet. Potential licensees are offered a selection of customized client-server system, an integrated payment system, and the maintenance and administration services necessary for the successful operation of an Internet casino. Boss Media AB (publ) is a publicly traded company listed on the OM Stockholm Exchange's O-list (Attract 40). More information about Boss Media is found on the company's web site: http://www.bossmedia.se

Note to Editors: This press release is also accessible online at www.Waymaker.net.