Business Services Industry
Adobe Announces the Next Level of Visual Authoring Tools for Wireless Web; Nokia Developer's Suite for MMS and Adobe GoLive 6.0 Extend Toolset for Wireless Authoring
Business Wire, April 23, 2002
Business Editors/High-Tech Writers
SAN JOSE, Calif.--(BUSINESS WIRE)--April 23, 2002
Adobe Systems Incorporated (Nasdaq:ADBE), the leader in network publishing, announced a new wireless authoring module for Adobe(R) GoLive(R) 6.0 that enables designers and developers to easily create and adapt visually engaging Web content for Nokia mobile phones. Developed by Nokia and supporting the Symbian operating system, it is the first visual authoring application for Multimedia Messaging Service (MMS) wireless technology.
Demonstrated at the Symbian Developer Expo in London this week, the Nokia Developer's Suite for MMS extends the powerful wireless authoring capabilities within GoLive. Developers can create services that can now include audio, images, and video with text, transforming messages into rich media experiences.
"My clients expect us to create compelling content that leverages MMS to its fullest potential," said Tim Nilson, president and CTO of Run Media, which develops and manages wireless entertainment portals for major media companies and carriers. "GoLive, in conjunction with the Nokia Developer's Suite for MMS, streamlines the content production process by allowing us to visually author SMIL content and MMS message components, as well as prepare messages for over-the-air delivery. The ability to preview content in GoLive saves us time and money, and ensures that my clients' messages and brand identities are consistent across all mediums."
"The merging of rich media and wireless devices is a vital component of Nokia's strategy, and new standards such as MMS mean mobile users will have access to increasingly richer personalized content regardless of time and place," said Jouko Hayrynen, vice president, Forum Nokia. "Now, with Adobe GoLive and the Nokia Developer's suite for MMS, developers and content creators will be able to generate wireless content as a natural part of the service creation cycle."
Adobe entered the mobile market with the introduction of the Acrobat(R) Reader(R) for Palm OS(R) and Pocket PC. Adobe GoLive 6.0 is a key part of the content creation process for the Web and wireless devices, and is integrated with Acrobat, After Effects(R), Illustrator(R), InDesign(R), LiveMotion(TM), Photoshop(R) 7.0, and Adobe Premiere(R).
Nokia Developer's Suite for MMS is available for Adobe GoLive 6.0 at no cost by downloading from www.forum.nokia.com. For more information about GoLive, please visit http://www.adobe.com/golive.
> About Adobe Systems IncorporatedFounded in 1982, Adobe Systems Incorporated (www.adobe.com) builds award-winning software solutions for network publishing, including Web, ePaper, print, video, wireless and broadband applications. Its graphic design, imaging, dynamic media and authoring tools enable customers to create, manage and deliver visually-rich, reliable content. Headquartered in San Jose, Calif., Adobe is one of the world's leading software companies, with annual revenues exceeding $1.2 billion.
Note to Editors: Adobe, the Adobe logo, Acrobat, Acrobat Reader, Adobe Premiere, After Effects, GoLive, ,Illustrator, InDesign, LiveMotion and Photoshop are either registered trademarks or trademarks of Adobe Systems Incorporated in the United States and/or other countries. Nokia is a registered trademark of Nokia Corporation. Palm OS is a registered trademark of Palm, Inc. All other trademarks are the property of their respective owners.
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