Coca-Cola FEMSA Announces 16.0% Operating Profit Growth for the First-Quarter 2002

Business Wire, April 25, 2002

Business Editors

MEXICO CITY--(BUSINESS WIRE)--April 25, 2002

Coca-Cola FEMSA (NYSE:KOF):

FIRST-QUARTER 2002

-- Consolidated revenues increased by 3.4% as a result of a 5.2% increase in
revenues in the Mexican territories that more than offset the 14.3% decline in
revenues in Argentina.

-- Consolidated operating income increased by 16.0% to Ps. 887.8 million,
reaching a consolidated operating margin of 23.6%, an increase of 2.5
percentage points as compared to first-quarter 2001. Operating income during
this period increased by 17.3% in Mexico and decreased by 56.1% in Buenos Aires
as compared to the first quarter of 2001.

-- Consolidated earnings before interest, tax, depreciation, and amortization
(EBITDA)1 increased by 9.8% over the first quarter of 2001, reaching Ps.1,110.0
million.

-- Consolidated majority net income increased by 85.4% to Ps. 696.8 million,
resulting in an earnings per share (EPS) of Ps. 0.489 (US$0.543 per ADR).

Coca-Cola FEMSA, S.A. de C.V. (NYSE:KOF)(KOF or the Company), one of the global Coca-Cola anchor bottlers and the largest Coca-Cola bottler in Mexico and Argentina, announced today its consolidated results for the first quarter of 2002.

Our Company continues extending its performance track record, achieving revenue growth and expanding its margins. Our Mexican operations are driving our Companys growth, and our experience with Mexicos past inflationary environment has prepared us to face the challenging situation in Argentina, which represents 4.3% of our total EBITDA, stated Carlos Salazar, Chief Executive Officer of the Company.

CONFERENCE CALL INFORMATION

First-Quarter 2002 Conference Call will be held on: Thursday, April 25, 2002, 10:30 A.M. Eastern Time (9:30 A.M. Mexico City Time). To participate in the conference call please dial: Domestic US: 888/224-3260, International: 973/317-5319

If you are unable to participate live, an instant replay of the conference call will be available through May 2, 2002. To listen to the replay please dial: Domestic: US 800/428-6051; International: 973/709-2089, Passcode: 239521

Coca-Cola FEMSA, S.A. de C.V. produces Coca-Cola, Sprite, Fanta, Lift and other trademark beverages of The Coca-Cola Company in the Valley of Mexico and the Southeast Territories in Mexico and in the Buenos Aires Territory in Argentina. The Company has eight bottling facilities in Mexico and one in Buenos Aires and serves more than 255,000 retailers in Mexico and 72,000 retailers in the greater Buenos Aires area. Coca-Cola FEMSA currently accounts for approximately 4% of Coca-Cola global sales, 26% of all Coca-Cola sales in Mexico and approximately 36% of all Coca-Cola sales in Argentina. The Coca-Cola Company owns a 30% equity interest in Coca-Cola FEMSA.

Figures for the Companys operations in Mexico and its consolidated international operations were prepared in accordance with Mexican generally accepted accounting principles (Mexican GAAP). Figures of the Companys operations in Argentina were prepared in accordance with Argentine generally accepted accounting principles. All figures are expressed in constant Mexican pesos with purchasing power at March 31, 2002. For comparison purposes, 2001 and 2002 figures from the Companys Argentine operations have been restated taking into account Argentine inflation with reference to the Argentine consumer price index and converted from Argentine pesos into Mexican pesos using the March 31, 2002 exchange rate of Ps. 3.004 per A$1.00. In addition, all comparisons in this report for the first quarter of 2002, which ended on March 31, 2002, in this report are made against the figures for the comparable period, first quarter 2001, unless otherwise noted.

This news release may contain forward-looking statements concerning Coca-Cola FEMSA[acute accent]s future performance and should be considered as good faith estimates of Coca-Cola FEMSA. These forward-looking statements reflect managements expectations and are based upon currently available data. Actual results are subject to future events and uncertainties that could materially impact the Companys actual performance.

References herein to US$ are to United States dollars. This news release contains translations of certain peso amounts into U.S. dollars at specified rates solely for the convenience of the reader. These translations should not be construed as representations that the peso amounts actually represent such U.S. dollar amounts or could be converted into U.S. dollars at the rate indicated.