Business Services Industry

ScreenFriends Selects TVN Direct for Direct Response Marketing

Business Wire, August 26, 2002

Business Editors

LOS ANGELES--(BUSINESS WIRE)--Aug. 26, 2002

ScreenFriends(TM) Co. (www.screenfriends.com), a wholly owned subsidiary of WENR Corp. (OTCBB:WENR) (www.wenr.net) announced today that it has reached an agreement with TVN Direct, a leading direct response TV network aggregating time from all major domestic cable operators and local market broadcasters with distribution totaling over 50 million homes, to provide direct response television marketing for ScreenFriends' software. TVN Direct provides services from consulting to project management and testing to full media rollout.

ScreenFriends' Inter(Face)(TM) is proprietary software utilizing speech command-response technology to provide voice-activated solutions for desktop navigation. Upon voice command, the software opens and closes programs, searches databases and index systems, surfs the Web, delivers dynamic online messages (reads and delivers: e-mail, stock quotes, news, movie reviews, weather reports etc.) to the user.

ScreenFriends plans to sell its voice-enabling software with a state of the art headset, including microphone, via direct response television advertisements carried on three TVN Direct channels. ScreenFriends has produced 60, 90 and 120 second direct response ads to begin airing during the week of August 26, 2002.

About TVN Direct

TVN Direct is a leading Direct Response television network aggregating time from all major domestic cable operators and local market broadcasters with distribution totaling over 50 million homes. TVN Direct provides services from consulting to project management and testing to full media rollout for both short form and long form advertising in linear and now video on-demand formats. TVN Direct's advertising base includes well know direct marketing companies including Guthy-Renker, American Telecast Corp. and Euro RSCG Tyee and many fortune 500 companies. TVN Direct is a subsidiary of TVN Entertainment, a leading digital content distributor and asset management company, currently serving cable systems reaching over 60 million U.S. cable TV subscribers. For more information, please visit TVN's Web site at www.tvn.com.

Disclaimer

This news release contains information that is "forward-looking" in that it describes events and conditions, which WENR Corp. reasonably expects to occur in the future. Expectations for the future performance of the businesses of WENR is dependent on a number of factors, and there can be no assurance that WENR will achieve the results as contemplated herein. The accuracy of these statements cannot be guaranteed as they are subject to a variety of risks including the possibility that the described activities will not be completed.

COPYRIGHT 2002 Business Wire
COPYRIGHT 2008 Gale, Cengage Learning

 

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