PriceGrabber Powers Comparison Shopping on PC Magazine Web Site; PCMag.com and ExtremeTech Readers Benefit from Current Price and Retailer Information

Business Wire, Dec 9, 2002

Business Editors & High-Tech Writers

LOS ANGELES--(BUSINESS WIRE)--Dec. 9, 2002

PriceGrabber.com, the Web's most innovative shopping guide, has been selected by Ziff Davis Media Inc. to power comparison shopping for PCMag.com and ExtremeTech.com, two premier Internet brands for the technology community. Based on the newly forged relationship, PriceGrabber will provide a completely integrated comparison shopping capability giving users of PCMag.com and ExtremeTech.com access to detailed product information, current prices and inventory from leading online retailers. In addition, user merchant reviews and ratings will complement in-depth reviews and articles available on PCMag.com and ExtremeTech.com.

PCMag.com visitors can access Price Grabber's shopping engine through its Tech Shop feature; ExtremeTech.com users can research stores and prices through its Shop Now search box. Both sites also integrate PriceGrabber content into product reviews by furnishing a "check prices" link.

"Our users are active buyers and users of technology," said Jason Young, Senior Vice President, Ziff Davis Internet. "We selected PriceGrabber because they provide accurate and complete shopping information to meet the needs of our users."

Each month, more than 1 million people visit PCMag.com, and ExtremeTech.com receives over 600,000 visitors. PCMag.com, the online companion to PC Magazine, is a premier online destination for technology buyers making brand selections for their company and personal lives. Updated daily, PCMag.com offers all of the editorial content found in PC Magazine, plus original content from First Looks and PC Magazine columnists. ExtremeTech.com is the ultimate destination for hardcore technologists, featuring intense reviews, technical resources, and interactive discussions.

"We view this as a natural partnership for the two organizations. Ziff Davis Media is dedicated to bringing the latest news and analysis to its IT user base, and PriceGrabber provides the best technology to research and purchase products," said Kamran Pourzanjani, president of PriceGrabber.

About PriceGrabber

PriceGrabber is a pioneer in online shopping comparison. The company's web site is the starting point for savvy shoppers who value their time, money and privacy. PriceGrabber's innovative services include BottomLinePrice calculation, detailed product information, merchant ratings, email notification of the best prices on the Internet, side-by-side product comparisons, merchant and product reviews, and wireless access from WAP-enabled phones and other devices, making PriceGrabber a valuable ally for any shopper. Through PriceGrabber Storefronts, sellers of any size may list products for sale on PriceGrabber.com and gain exposure to the site's audience of active shoppers. The company offers price comparison in English (at www.pricegrabber.com), Spanish (at www.preciomania.com) and Portuguese (at www.precomania.com). PriceGrabber is headquartered in Los Angeles, CA.

About Ziff Davis Media Inc.

Ziff Davis Media Inc. is a special interest media company focused on the technology and game markets. In the United States, the company publishes 9 industry leading business and consumer publications: PC Magazine, eWEEK, Baseline, CIO Insight, Electronic Gaming Monthly, Xbox Nation, Official U.S. PlayStation Magazine, Computer Gaming World and GameNow. There are 45 foreign editions of Ziff Davis Media's publications distributed in 76 countries worldwide. In addition to producing companion sites for all of its magazines, the company offers tech enthusiast sites such as ExtremeTech.com. Ziff Davis Media provides custom publishing and end-to-end marketing solutions through its Integrated Media Group, industry analyses through Ziff Davis Market Experts and produces conferences and eSeminars. For more information, visit www.ziffdavis.com.