PacketVideo Expands the Possibilities of Mobile Communications Through pv3 Mobilemedia System

Business Wire, Feb 18, 2002

Business Editors and High-Tech Writers

3GSM World Congress

CANNES, France--(BUSINESS WIRE)--Feb. 18, 2002

Mobile Operators and Application Developers Worldwide Currently

Implementing PacketVideo's New Mobilemedia System

PacketVideo Corp. today launched pv3 Mobilemedia System(TM), the next generation of its leading multimedia delivery system for the mobile environment.

The carrier-grade system includes encoding, transmission and decoding products that enable the delivery of high quality audio and visual content and applications to mobile devices over today's networks.

pv3 is Third Generation Partnership Project (3GPP) compliant, with an extensible, modular architecture for optimal and rapid integration into mobile operator and Application Service Provider (ASP) networks. pv3 is being tested around the world, with revenue-generating trials for PacketVideo, by mobile operators, including Bouygues in France, China Unicom in China, Orange Innovation Centre in France, SK Telecom in Korea, and Swisscom in Switzerland.

"Leveraging its proven capabilities in delivering robust mobile technology, PacketVideo has created a comprehensive and flexible system that is setting a new standard for mobile communication," said Georges Passet, head of research and technology planning for Bouygues Telecom. "This test phase allows us to further study the benefits of advanced mobile applications."

pv3 Mobilemedia System

pv3 is a mature, carrier class suite of interrelated and interoperating products that include an encoding solution, pvAuthor(TM) 3; a distribution system, pvServer(TM) 3; and a decoding solution, pvPlayer(TM) 3. The system is compliant with mobilemedia standards such as 3GPP and is built around PacketVideo's QualityTrack(TM) technology, which consists of patented or patent-pending technologies that ensure an unsurpassed rich media experience for consumers. QualityTrack features include:

-- New High Quality Audio Encoding Options: PacketVideo supports Advanced Audio
Coding (AAC), Enhanced Variable Rate Vocoder (EVRC) and GSM Adaptive MultiRate
(GSM-AMR) audio encoding, delivering the best audio quality for both download
and streaming, based on device capabilities and current networking conditions.

-- pvDiagnostic Player and pvDiagnostic Player Analyzer: These tools provide
real-time and post-analysis diagnostic capabilities to analyze the performance
of PacketVideo's pv3 system, enabling mobile operators and ASPs to optimize the
quality of service parameters, adding another element to the best possible
end-user experience.

-- Load Balancing: pv3 supports load balancing by allowing mobile operators or
ASPs to add server capacity to achieve scalable levels of simultaneous
streaming and downloading.

Other pv3 features include:

-- New High Quality Audio Encoding Options: PacketVideo supports Advanced Audio
Coding (AAC), Enhanced Variable Rate Vocoder (EVRC) and GSM Adaptive MultiRate
(GSM-AMR) audio encoding, delivering the best audio quality for both download
and streaming, based on device capabilities and current networking conditions.

-- pvDiagnostic Player and pvDiagnostic Player Analyzer: These tools provide
real-time and post-analysis diagnostic capabilities to analyze the performance
of PacketVideo's pv3 system, enabling mobile operators and ASPs to optimize the
quality of service parameters, adding another element to the best possible
end-user experience.

-- Load Balancing: pv3 supports load balancing by allowing mobile operators or
ASPs to add server capacity to achieve scalable levels of simultaneous
streaming and downloading.

"PacketVideo is thrilled with the continued growth and development of the mobilemedia industry. We designed the comprehensive pv3 Mobilemedia System to enable operators and ASPs worldwide to launch commercial enhanced services today," said James Brailean, chief executive officer and president of PacketVideo. "The enthusiasm we have received from our partners around the globe demonstrates the value that PacketVideo's products bring to the mobile community."

PacketVideo Empowers Developers to Build Compelling Applications for pv3

The PacketVideo Global Developer Network (pvGDN) empowers application developers to collaborate on standards-based rich media applications for any mobile environment. Through the pvGDN, developers have the necessary resources to successfully define, build, test and rapidly deliver multimedia applications on PacketVideo's mobilemedia system. Registered members of the pvGDN will be able to download modules of the pvAirStudio(TM) Development Kit at no charge beginning early April, allowing developers to gain quick access to the tools necessary to begin developing wireless applications. pvGDN members can also gain access to the network for technical and marketing support as well as enhanced features of the pvAirStudio for a nominal fee.

A number of developers worldwide have already begun building applications on the pv3 Mobilemedia System to demonstrate at this week's 3GSM World Congress in Cannes, France. The developers include Ananova (U.K.), Blue Zone (Canada), Codeonline (Finland), DV4 (Ireland), Fastcom (Switzerland), FlyingColor (Japan), Kamera (Sweden), Premium Wireless Services (United States) and SpotLife (United States). For more information on PacketVideo's developer program, visit www.pvdevnet.com.