Business Services Industry

MUSICMATCH Radio MX Soars Above 100,000 Subscribers; Single-Digit Churn Rate Proves First Successful Music Subscription is a Winner With Consumers

Business Wire, Feb 20, 2002

Business Editors

SAN DIEGO--(BUSINESS WIRE)--Feb. 20, 2002

MUSICMATCH Inc., a recognized leader in personalized music services, today announced more than 100,000 music fans have subscribed to its MUSICMATCH(R) Radio MX(TM) music service, demonstrating leadership in the music subscription services category.

Radio MX is the most compelling service available in this category, exclusively offering personalized content from all major music labels and unlimited access to the number of songs played.

In addition, the service is sustaining a single-digit monthly churn rate that demonstrates Radio MX holds its reign as the first successful music subscription service. By offering more music for the money and the easiest way for people to choose the music they want to hear, Radio MX is resonating with music fans worldwide and is proving to be an online music service consumers are willing to pay for.

"Listening to our customers has helped create a strong new revenue stream for MUSICMATCH, proving that our consumer-focused approach will result in continued success for the company," said Dennis Mudd, CEO of MUSICMATCH. "Our customers love music and are finding value in Radio MX. We intend to build on this momentum as we continue to deliver personalized services for the music enthusiast."

With more favorite artists across all major labels plus many independents, and no limit to the number of tracks played, Radio MX is more music for the money. Radio MX is also the easiest way for consumers to choose and enjoy their specific types of music they love.

With its unique Artist Match feature, music fans can effortlessly create and enjoy highly personalized CD-quality playlists by simply choosing the artists they want to hear. Radio MX automatically builds the perfect playlist, combining the best music from the selected artists with that of related artists. These artist relationships are derived from the millions of playlists played through MUSICMATCH Jukebox every day.

Consumers can also design playlists based on year, decade or other personal timeframe, as well as by mixing a number of music genres. In addition, for those MUSICMATCH Jukebox customers who opt in to the company's proprietary personalization service, their Radio MX account learns from the MP3s and CDs played through the program to automatically create personalized playlists.

Pricing and Availability

Radio MX is available or $4.95 per month or $39.99 per year through the award-winning MUSICMATCH Jukebox software program. Consumers can download MUSICMATCH Jukebox and subscribe to Radio MX at www.musicmatch.com. MUSICMATCH Jukebox Plus is also available for $19.99. MUSICMATCH Jukebox and Radio MX are both available for Windows and the Macintosh.

About MUSICMATCH Inc.

MUSICMATCH Inc., founded in 1997 and based in San Diego, is a recognized leader in personalized music services that enable people to find and listen to the music that best matches their unique tastes. MUSICMATCH Radio MX is the most popular online music subscription service available, with more than 100,000 subscribers to date. The company invented the digital music jukebox in 1997, and since then has registered more than 25 million users of its award winning MUSICMATCH Jukebox software program. MUSICMATCH is a privately held company. For additional information on MUSICMATCH, visit http://www.musicmatch.com.

(R) MUSICMATCH is a registered trademark of MUSICMATCH Inc.

(TM) MUSICMATCH Jukebox and MUSICMATCH Radio MX are trademarks of MUSICMATCH Inc. Other trademarks are the property of their respective owners.

COPYRIGHT 2002 Business Wire
COPYRIGHT 2008 Gale, Cengage Learning
 

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