Julian Stevens Communications Launches Unique Combination of Marketing Services

Business Wire, June 28, 2002

Business/Technology Editors

Combines Telemarketing, Advertising, Public Relations

for Pinpoint Accuracy in Securing Totally Qualified Sales Leads

Julian Stevens Communications announces a unique melding of professional marketing services with the goal of delivering thoroughly qualified, ready-to-buy prospects for high technology marketing organizations.

Julian Taylor and Steven Swartz, internationally recognized marketing, advertising and public relations professionals, have founded the new company.

Mr. Taylor was most recently Publisher of The Manufacturer magazine, produced in the United Kingdom and North America by Conquest Business Media. He was responsible for its successful establishment in the United States and record-setting number of advertising pages in the category since its U.S. debut in October 2001. Earlier, he was a Principal in SNS Group, PLC, based in Chatham, Kent, England. Mr. Taylor brings a unique understanding of publishing, telemarketing and strategic marketing to sales organizations of high technology solutions for manufacturing companies.

Mr. Swartz, founder of The Drumbeater Company and Steven Swartz Public Relations, has been in the vanguard of the high technology industry, using high-impact advertising, public relations and direct marketing techniques, assisting clients in sales of software, hardware and e-services to computer users throughout the world. He has developed innovative and successful communications programs for financial and healthcare accounting systems, automated testing software, database products, networking systems, application development tools, and biotechnology products.

Julian Stevens Communications' approach to delivering qualified prospects is based on decades of experience and thorough understanding of high technology solutions for the manufacturing sector. With a database of thousands of CEO's, CFO's, CIO's, plant, production and scheduling managers, the agency's unique approach to increasing clients' revenue ties together mass media techniques of public relations, advertising and collateral with hands-on "drill-down" telemarketing to exactly the right decision-makers. While providing unprecedented levels of visibility, Julian Stevens Communications also delivers the actual people necessary to close the marketing loop and make profitable sales.

The company is headquartered in Beverly, Massachusetts, consolidating all operations, including graphics and telemarketing, in a single location. Satellite offices are located in England, New York and California. The company is privately held.