Ameritrade Reports New Accounts and Average Trades Per Day for April

Business Wire,  May 10, 2002  

Tags: Ameritrade Inc.

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Business Editors

OMAHA, Neb.--(BUSINESS WIRE)--May 10, 2002

Ameritrade Holding Corporation (Nasdaq:AMTD) today reported continuing growth in its core online brokerage business.

The Company opened 28,000 new accounts(a) for a total of 1,895,000, with an average daily volume of 78,000 trades.

About Ameritrade Holding Corporation

Ameritrade Holding Corporation (www.amtd.com) is a pioneer in the online brokerage industry with a 27-year history of providing clients a self-directed approach to investment services. The award-winning Company, through its Private Client and Institutional Client divisions, provides tiered levels of brokerage products and services tailored to meet the varying investing, trading and execution needs of individual investors, financial institutions and corporations.

(a) Ameritrade reports "new" accounts upon client funding of an account.

INVESTORS ARE URGED TO READ THE JOINT PROXY STATEMENT/PROSPECTUS THAT WILL BE INCLUDED IN THE REGISTRATION STATEMENT ON FORM S-4 CONCERNING THE MERGER OF AMERITRADE HOLDING CORPORATION AND DATEK ONLINE HOLDINGS CORP. TO BE FILED WITH THE SECURITIES AND EXCHANGE COMMISSION BECAUSE IT WILL CONTAIN IMPORTANT INFORMATION. INVESTORS WILL BE ABLE TO OBTAIN THIS DOCUMENT WHEN FILED FOR FREE FROM THE COMMISSION'S WEB SITE AT WWW.SEC.GOV OR FROM AMERITRADE BY CONTACTING ITS INVESTOR RELATIONS DEPARTMENT.

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