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Civic Tour to Join Milwaukee Radio Station WZLR's LAZERfest 2002; All-New Honda Civic Si Custom-Designed by Incubus to Be Displayed at Festival
Business Wire, May 16, 2002
Entertainment/Business Editors & Automotive/Music Writers
VENICE, Calif.--(ENTERTAINMENT WIRE)--May 16, 2002
On May 25, Honda will extend its second annual Civic Tour to join up with Milwaukee radio station WZLR's annual LAZERfest to be held at Marcus Ampitheater. On the heels of the resounding success of the inaugural Civic Tour in 2001 (with two separate legs featuring blink-182 in major markets and Everclear in secondary markets playing to intimate packed houses), the expanded Civic Tour 2002 features Southern California's Incubus for a 50 date arena tour across the U.S. Along with Incubus, the line-up for LAZERfest includes Phantom Planet, Local H and Custom.
Civic Tour will display the all-new 2002 Honda Civic Si that has been custom-designed by Incubus at the festival, along with conducting an "Inc-U-Bus Sweepstakes." Fans can call in to WZLR to win a prize package that includes airfare to Indianapolis, IN, where they will meet up with the Civic Tour at the Verizon Wireless Music Center, where they will get to meet Incubus and enjoy the show, then board the Inc-U-Bus to travel to Chicago's Allstate Arena for another show and meet and greet with the band.
Civic Tour is a unique promotion where music fans can catch Incubus and have a chance at winning all-new customized 2002 Honda Civic Si's designed and autographed by the band. Created and produced by marketingfactoryinc., Civic Tour is bringing the new Civic Si closer to youthful, contemporary drivers, while offering music fans more from their favorite bands. Incubus custom-designed and autographed several 2002 Honda Civic Si's, one of which will tour the country on display at their concerts. Fans can enter to win one of the Incubus Si's through a national online promotion at the official Civic Tour Web site, www.civictour.com.
Journalists may contact Eileen Grobe at marketingfactoryinc. for Civic Tour press kits, photos and EPK's (which include interviews and live concert footage). Ph: (310) 314-8008 or eileen@marketingfactory.com. For all Incubus interview requests, please contact Melissa Dragich at (310) 271-7120
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