NewsFactor Network Launches CRM Buyer Magazine

Business Wire, Sept 24, 2002

Business Editors & High-Tech Writers

LOS ANGELES--(BUSINESS WIRE)--Sept. 24, 2002

NewsFactor Network, one of the leading e-business and technology news publishers, has created an essential guide for buyers of Customer Relationship Management (CRM) systems. Compared with other publications in its sector, "CRM Buyer Magazine" (www.CRMBuyer.com) provides a superior resource for CRM shoppers by offering impartial product reviews, practical advice, and the most comprehensive CRM Buyer's Guide available today.

Over the past few years, Customer Relationship Management has become one of the fastest growing areas in the computer industry. CRM encompasses an entire range of topics relating to the technology and personnel infrastructure needed to provide successful customer service over the Internet.

NewsFactor started covering CRM when it was still in its infancy, with the launch of CRMDaily.com in early 2000. CRM Buyer Magazine leverages this expertise along with valuable advice from industry analysts to provide detailed product reviews and side-by-side product comparisons.

"CRMBuyer.com gives readers exactly what they need -- the details as well as the `big picture' for purchasing and upgrading their companies' CRM systems," said Richard Kern, publisher and director of sales for NewsFactor Network. "At the same time, it gives our advertisers exactly what they need -- a presence in front of buyers right at the moment they are making enterprise-wide purchasing decisions."

The Buyer's Guide covers 12 types of products and services: ASPs, Analytics, Billpay, Contact Management, Data Mining, E-Business, Enterprise Resource Planning, Loyalty & Marketing, Partner Relationship Management, Sales Force Automation, Supply Chain Management and Systems Integrators.

NewsFactor Network(TM) is one of the leading e-business & technology news publishers in the U.S. The network includes NewsFactor.com(TM), the E-Commerce Times(R), CRM Daily(TM), CRM Buyer Magazine(TM), Wireless NewsFactor(TM), osOpinion(TM), Linux Insider(TM), TechNewsWorld.com(TM) and TechExtreme.com(TM), plus related newsletters. NewsFactor Network is a privately held company, based in Los Angeles, California. For advertising information, call 1-888-528-8280 or visit http://www.NewsFactor.com.

Trademarks in the previous paragraph belong to NewsFactor Network. All others are property of their respective owners.