Business Services Industry
Madonna's 'American Life' on America Online
Business Wire, April 8, 2003
Entertainment Editors
NEW YORK--(BUSINESS WIRE)--April 8, 2003
-- Madonna Named Artist of the Month for April
-- Madonna Concert and Dedicated Music Video Channel Only on AOL
for Broadband
-- AOL Exclusives Include Sessions@AOL, First Listen of "Love
Profusion," and Remix of "American Life"
-- MusicNet on AOL To Feature New Songs to Stream, Download and
Burn
America Online, Inc., the world's leading interactive services company, and Warner Brothers Records today announced the launch of an extensive Artist of the Month promotion for Madonna. The AOL Music campaign, which began on April 1, offers fans special access to Madonna and her music at AOL Keyword: Madonna. AOL members will also find an array of exclusive programming leading up to the release of her highly anticipated album, American Life, on April 22.
"From her iconic songs to her groundbreaking videos, arguably, no other musician in recent history has impacted popular culture as much as Madonna," said Bill Wilson, Vice President and General Manager, AOL Music. "We are thrilled to be able to deliver exclusive material from her latest album as well as other great programming for our members. This is just another example of how AOL Music is the place to go to experience the most anticipated music from the hottest artists before it is available anywhere else."
The special programming created to celebrate Madonna as AOL's April Artist of the Month includes:
-- First Listen worldwide premiere of "Love Profusion" on April
15. Members will be able to hear this song on AOL before it hits
radio airwaves or MTV;
-- An exclusive Sessions@AOL interview launching on April 11,
where she discusses her latest work and answers questions from AOL
members around the world. She also gives an acoustic performance
of one of her new songs that will be available through Session@AOL
in the coming months;
-- Full album Listening Party of American Life on April 22;
-- Behind-the-scenes footage from the making of the album American
Life on April 11;
-- Exclusive online video debut of "American Life;"
-- An all-Madonna radio station on the popular AOL Radio@ Network,
featuring songs spanning her career launches on April 14.
This comprehensive Artist of the Month promotion for Madonna also includes exclusives for AOL for Broadband subscribers including concert footage from "The Drowned World Tour" from April 4-11 in AOL's weekly Broadband Rocks series, and a special Madonna video channel featuring 12 different videos spanning her career from "Holiday" to "Music" which members can view on demand. In addition, the exclusive remix of the title track of her album, "American Life," is available for members on demand and for sale as a digital single through AOL Music.
AOL members will also be able to send Madonna's new music and videos via instant messages with the new AOL Music Share feature. AOL Music will also feature a Madonna Winamp skin with audio and video streams as well as opportunities to purchase her music.
About AOL Music
AOL Music, a division of America Online, Inc., reaches the largest audience of online music fans in the world through a rich array of programming, products and services that make it easy to discover, experience, listen to and buy music online. AOL Music's offerings are available at the number one Internet music destination, the AOL Music Channel, and throughout the AOL service, AOL Broadband Services and AOL's family of Web brands including Netscape, CompuServe, AIM, ICQ, Spinner, Winamp and SHOUTcast. America Online, Inc. is a wholly owned subsidiary of AOL Time Warner Inc. (NYSE: AOL). Based in Dulles, Virginia, America Online is the world's leader in interactive services, Web brands, Internet technologies and e-commerce services.
Most Recent Business Articles
- Your feedback
- Why fly solo when an executive assistant can accelerate your CLNC® business?
- The CLNC® mentors held the key to my first case and to my CLNC® success
- Atlanta CLNC® 6-day certification seminar photo galleryplus sign up today for spring 2009 to save $100.00
- Announcing the 2009 NACLNC® conference keynote speaker, Stedman Graham: move like a maverick for breakaway CLNC® success at the 2009 NACLNC® conference
Most Recent Business Publications
Most Popular Business Articles
- Using object-oriented analysis and design over traditional structured analysis and design
- Big Fish Games Migrates Upstream to Fisher Plaza; High Growth Online Gaming Firm Vaults Fisher Plaza Occupancy Rate Above 90%
- Top of the line: some of the world's most well-respected doctors practice in South Florida. A guide to choosing the best physician specialists - Top Doctors in South Florida
- BEHR Paints Introduces a Colorful New Way to Paint and Prime All in One with BEHR Premium Plus Ultra™ Interior
- Sand filter basics: high-rate sand filters can be confusing for those new to the business. Understanding valve modes is the key

