More Powerful, Lower Cost Alternative to MapQuest and Vicinity Online Store Locators Now Available; New Server Software Saves Businesses Thousands of Dollars

Business Wire, Jan 13, 2003

Business Editors

DALLAS--(BUSINESS WIRE)--Jan. 13, 2003

CMC International is saving retailers and businesses thousands of dollars annually by offering a more powerful and much lower cost alternative to MapQuest, Vicinity and other website store locator map services. This powerful server software is a welcomed and cost-effective alternative to the size-based rented versions from the well-known providers currently on the market.

Comparatively, MapQuest and Vicinity internet mapping systems can run in the $40,000 to $500,000 annual fee range, while RouteMAP IMS server software and map data is available from CMC International for an affordable one-time flat license fee starting at only $6,000, providing much needed budgetary relief in this time of widespread corporate belt tightening.

RouteMAP IMS offers more functionality than the other widely used store locator systems and is packaged as a complete solution with no additional fees for modifications or to add additional features to existing sites, no website size-based fees, and no other hidden costs.

This out-of-the-box software solution can easily create maps with symbols or logos for unique company locations and create custom maps allowing customers to easily plot a route to the retailer from their location, wherever they may be. Additional features that can be customized include:

    --  Versatile language capabilities for websites with bilingual or
        multilingual audiences. RouteMAP IMS supports displaying
        driving directions in English, Spanish, French and German.
    --  Use of a company logo to display locations on maps.
    --  Supports different store services or types in specific areas.
        For example, a retailer or buying group can let customers
        search for a location open 24 hours or that stocks a
        particular brand or any other feature or service that may be
        unique to some locations.
    --  Supports multi brand, regional retailers or buying groups with
        multiple or different store names in areas. For example, a
        department store chain can use one RouteMAP IMS server for all
        of its' regional chains and let customers search for the
        nearest location on each divisions website.
    --  Allows custom map layers to be added. For example, a pizza
        chain could add the delivery areas for each location to help
        customers search for and select the proper location to order
        from.
    --  The ability to display and print driving directions and
        detailed turn-by-turn maps to and from locations.
    --  Find locations nearby or along a route, and see the results in
        the driving directions as well as on the map. For example, a
        gasoline retailer can offer customers trip planning and
        routing on its website and let users know where their service
        station locations are along the customers vacation route.
    --  Search for business locations, such as restaurants, hotels,
        banks or other businesses, from any point on a map or along a
        route.
    --  Create optimized, multiple stop routes with maps & directions
        between locations.
    --  Zoom in, zoom out, pan, and measure distances.
    --  Choose from available map data sets for the United States,
        Canada and Europe.
    --  United States map data includes 16 million integrated Dun &
        Bradstreet business listings.

Businesses and retailers may choose from two options when purchasing the locator software, either a boxed software solution that the buyers' web programmers can implement internally, or a turn-key implementation package which allows for full implementation and customization by CMC International trained experts. Annual software maintenance and map data updates are also available.

RouteMAP IMS, version 2.5 and all the map data packs for the United States, Canada and Europe are available and shipping now.

CMC International is a Dallas, Texas-based consulting and research firm specializing in business intelligence, growth, strategy and planning. They have decades of experience helping corporations and retailers grow their businesses by focusing on profitable market share growth, developing actionable & profitable corporate growth strategies, and better understanding their customers & core businesses. CMC International has actionable solutions for optimizing business planning & management systems and leveraging technology to reduce expenses. Contact CMC International at 972.960.0800 or visit the website at http://www.cmcus.com.