Business Services Industry
Moviso Prepaid Ringtone Card Available at World's Largest Retailer
Business Wire, July 16, 2003
Business Editors/High-Tech Writers
LOS ANGELES--(BUSINESS WIRE)--July 16, 2003
The Industry's Premier Prepaid Ringtone Cards Are Available at
More Than 2,000 Wal-Mart Store Locations
Moviso(TM) LLC, the leading provider of mobile data services in North America, today announced significant new distribution of its prepaid ringtone cards through more than 2,000 select Wal-Mart store locations across the country. Beginning this month, Wal-Mart, the world's largest retailer, is featuring the prepaid cards alongside their range of prepaid wireless airtime products.
Moviso was the first company to take prepaid cards beyond minutes and offer ringtones at popular music and convenience stores. The company's prepaid cards let consumers personalize their mobile phones to ring with favorite songs and, unlike ringtones purchased on the Internet or telephone, do not require a credit card to purchase.
"Our prepaid ringtone cards are just one of many content and service products offered to the wireless market, and present a great new revenue source for our carrier, retailer and entertainment industry partners," said Shawn Conahan, Moviso president. "We are excited to offer Wal-Mart customers this selection as we believe the power of prepaid mobile media is reaching new customers and driving additional interest to the industry."
Moviso partnered with InComm, the leader in prepaid wireless programs, to distribute the cards at Wal-Mart locations nationwide. With the InComm FastCard Point of Sale (POS) activation system, Moviso has been able to tap into the country's largest retailers for fast, secure and easy card activation.
Hot Content and Easy Prepaid Access to Ringtones
Moviso's prepaid ringtone card includes licensed content from Rock, Hip-Hop and R&B artists. Each prepaid card purchase gives consumers three ringtones, which they can select from a catalog of more than 15 compositions.
Each prepaid ringtone card is activated immediately upon purchase and contains simple instructions and a unique PIN for accessing content. Customers call a 1-800 number from the cell phone, enter the PIN and select the content they wish to download. Customers can also visit the Moviso Web site at www.yourmobile.com, to view and download from the company's extensive list of over 2,000 additional ringtones.
Pricing, Availability and Phone Requirements
Moviso prepaid ringtone cards are available today in more than 2,000 select Wal-Mart store locations and 5,000 7-Eleven stores nationwide. Prepaid cards are $4.97 each and available for the following Nokia phone models, which account for more than half of all media-enabled handsets in the U.S.: 3360, 3390, 3395, 5120, 5125, 5160, 5165, 5190, 6190, 6340, 6360, 7160, 7190, 8260, 8265, 8290, 8390 and 8890. Moviso prepaid cards will support additional phone models and manufacturers this year.
Moviso continually adds content and distribution partners, including cards featuring graphics and celebrity voicemail greetings. Retailers can order Moviso prepaid ringtone cards from Tony Wootton at Moviso, (310) 481-6941, tonyw@moviso.com.
About Moviso LLC
Moviso LLC is the leading provider of mobile data products and services in North America. Moviso is a wholly owned subsidiary of Vivendi Universal Net USA - the U.S. arm of VUNet, Vivendi Universal's (NYSE: V) Paris-based Internet and technology unit. The company delivers complete mobile data solutions to wireless carriers, device manufacturers, retailers and entertainment companies worldwide, including American Greetings, AT&T Wireless, Bell Mobility, Cingular Wireless, Rogers/AT&T, T-Mobile, Verizon Wireless, US Cellular, Virgin Mobile USA, Yahoo! Music, AOL, PRIMEDIA, Boost Mobile, 7-Eleven, Best Buy, RadioShack, Wherehouse, Wal-Mart, Nokia USA, Motorola, Yamaha Corp., Match.com, WildSeed, and Vivendi Universal. The company is headquartered in Los Angeles. For more information on Moviso, visit http://www.moviso.com.
The names of companies mentioned herein are trademarks of their respective owners and should be treated as such. Moviso is a trademark of Moviso LLC.
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