SuperOnda Magazine Hunts for America's Hottest Young Hispanics; This Year's C'Fest Games Will Include the Launch of the First-Ever SuperOnda SuperModel Search

Business Wire, June 2, 2003

News & Entertainment Editors

SANTA BARBARA, Calif.--(BUSINESS WIRE)--June 2, 2003

Hispanic Business Inc., publisher of SuperOnda(R) magazine, today announced the start of its first-ever SuperOnda SuperModel Search(TM), the ultimate summer experience! This unique event will run in conjunction with Collegiate Circuit's 8th annual C'Fest Games on the beaches of Baja California in June.

The contest is made up of four phases spanning three months -- summer vacation to back-to-school in the fall. The progression is outlined below.

Phase 1: Online

The contest officially begins on June 2 with an online registration process. Students from across the nation will post their photos and answer survey questions on SuperOnda.com. An online portfolio of contestants will be compiled, and contestants will then be rated by fellow students as their selection for the finalists at the C'Fest Games. Using those ratings and other criteria, SuperOnda's judges will select the 20 lucky finalists who will be awarded free tickets to the C'Fest Games in Baja California, Mexico.

Phase 2: Event

On Friday, June 20, the 20 finalists (10 men, 10 women) will gather at the C'Fest Games in Rosarito Beach to compete for the first-ever SuperOnda SuperModel title. A panel of judges will then select our two SuperOnda SuperModels -- one male and one female. The after-contest party will include special prize packages for the lucky winners. The event will be filmed and video-streamed on SuperOnda.com.

Phase 3: Online & Event

On July 7, the two SuperOnda SuperModels will travel first-class to New York City for their SuperOnda NYC Experience Tour. This four-day whirlwind tour will include a complete make-over, a back-to-school wardrobe, and a photo shoot with a professional fashion photographer. Our winners will stay at the W Hotel in Times Square, dine at trendy eateries, and dance at the hottest clubs. All elements of this $25,000 package are included in the SuperOnda NYC Tour. The experience will be filmed and documented in photos and video-streamed on SuperOnda.com.

Phase 4: Print

The SuperOnda SuperModel event will culminate with the cover shot for SuperOnda magazine's September issue. This issue will also feature a profile of our SuperOnda SuperModels and an article on their unique summer adventure.

Students - this is your chance for an unforgettable super-extravaganza taking you from the sunny beaches of Baja to the downtown streets of Manhattan. Submit your photo and bio today at http://www.SuperOnda.com. The sooner you submit, the better your chances are of getting the vote!

For the latest information on the C'Fest Games, go to http://www.collegiatecircuit.com.

About Hispanic Business Inc.

Now in its 24th year, Hispanic Business Inc., based in Santa Barbara, California, is an award-winning publishing and information services company. Hispanic Business magazine, the nation's leading source of information for and about Hispanic professionals and entrepreneurs, is the company's flagship publication. Other products and educational services include SuperOnda magazine, HireDiversity.com Career Expos, the annual EOY (Entrepreneur of the Year) Awards Gala, and the Hispanic Business Board of Economists (BOE) U.S. Hispanic Economic Summit. For additional information, visit the company's Web site at http://www.hispanicbusiness.com/pr.

Hispanic Business(R) and SuperOnda(R) are registered trademarks and SuperOnda SuperModel Search is a trademark of Hispanic Business Inc. Other product and company names herein may be trademarks of their respective owners. (C) 2003 Hispanic Business Inc. All rights reserved.