IGN Launches Downloads Channel; Offers Free and Subscription-Based Game-Related Downloads

Business Wire, June 3, 2003

Entertainment Editors/Business Editors/High-Tech Writers

SAN FRANCISCO--(BUSINESS WIRE)--June 3, 2003

IGN Entertainment (Nasdaq:IGNX) -- home to IGN.com(R), the web's largest information and entertainment destination for video gamers -- today announced that it has launched IGN Downloads, a new channel offering downloads of PC game content, including game demos, mods, patches, movies, drivers and tools.

IGN's 8.4 million unique monthly visitors will be able to download files free-of-charge on the new channel (http://downloads.ign.com); however, IGN is also offering a separate downloads subscription program that will provide additional benefits beyond the free service.

Downloads subscriber benefits include faster download speeds (up to 1Mb/second), no waiting in a queue to begin file downloads, exclusive downloads, priority customer support, and fewer advertisements. The initial subscription price is $8.95 per month or $39.95 per year. Current annual subscribers to IGN Insider will be able to sign up for the annual downloads subscription for a discounted price of $29.95. IGN also is offering a subscription bundle, which includes annual subscriptions to both IGN Insider and IGN Downloads for $54.90.

"We are pleased to deliver yet another service for our passionate gaming audience," said Peer Schneider, IGN's Network Director. "Our new downloads channel further positions IGN as the one-stop solution for gamers worldwide. In addition, we are also offering a service to game publishers and developers, who can save money by having us host their downloads on the IGN site."

About IGN Entertainment

IGN Entertainment (Nasdaq:IGNX), through its IGN.com(R) network, is the Internet's leading information and entertainment destination for teen and young adult gamers. IGN serves its audience by providing both free and subscription-based content, services and gameplay. IGN's award winning content -- two Webby People's Voice Awards and two Wired Magazine's Readers Raves Awards -- attracts more than eight million unique visitors a month, including over 5.7 million registered users and 76,000 paying subscribers. IGN offers its business customers a full spectrum of integrated marketing solutions to reach this large web-centric audience. These products include fixed placement and impression-based advertising, sponsorships, permission marketing, custom publishing, e-commerce, direct e-mail marketing and content licensing. The company is headquartered in San Francisco, with sales offices in New York and Los Angeles. For more information, please visit http://www.ign.com.