Song Takes to the Air; The World's Most Innovative Low-Fare Service Debuts Boston Service; First Flight Departs from Boston to West Palm Beach

Business Wire, May 17, 2003

Business Editors/Travel Writers

BOSTON--(BUSINESS WIRE)--May 17, 2003

  Unique Amenities - Video on Demand, Live Satellite TV - Will Enrich
  Travel Experience and Fit Customers' Individual and Changing Needs

      Branded Food and Beverage Offerings Available for Purchase

    Schedule to Expand to over 144 Daily Flights, Primarily between
            Northeast and Key Florida Leisure Destinations

Song(TM), Delta Air Lines' new service developed to change customer expectations for high-quality, low-fare air travel, begins service from Boston on Saturday, May 17 with its maiden voyage from Logan International Airport to Palm Beach International Airport.

The inaugural flight departs Boston at 8:10 a.m. and is scheduled to arrive in West Palm Beach at 11:16 a.m. Additionally, the first flight from West Palm Beach departs at 12:10 p.m. and is scheduled to arrive in Boston at 3:11 p.m. Song will initially be scheduled for two daily roundtrip flights between Boston and West Palm Beach, and plans to add service from Boston to Tampa, Orlando, Ft. Lauderdale and Ft. Myers.

"A new era in air travel has taken off," said John Selvaggio, president of Song. "We are reintroducing fun, excitement and, most importantly, choice into the travel experience; we are very excited to be introducing service to Boston."

"With low fares, roomy leather seats and frequent non-stop flights to Florida, Logan passengers are getting the latest in airline service," said Massport CEO, Craig P. Coy. "The Boston market continues to attract premier customer service and innovation from the world's airlines and we are proud to welcome Song to Logan International Airport."

Song, which will provide direct non-stop service initially between cites in the Northeast United States and key Florida leisure destinations, plus Atlanta, Las Vegas and San Juan, will offer over 144 daily non-stop flights by October. Additionally, Song will service all three New York metro area airports - JFK, LaGuardia and Newark - the only low-fare service to do so.

Song will meet air travelers' individual and ever-changing needs through a variety of innovations, several of which are industry firsts. These include:

-- Regular updates to amenities and services based on customer

feedback. Customers have the ability to vote on products and

services via the Song Web site: www.flysong.com.

-- Web site to allow passengers to find low fares across a range

of dates. When searching for flights at flysong.com, customers

can instantly view additional low fares by selecting a wider

range of dates rather than starting the search process from

the beginning, for an experience that offers more information

and flexibility.

-- The most advanced in-flight entertainment technology available

(October 2003). Song is partnering with Matsushita Avionics

Systems and EchoStar Communications Corporation (NASDAQ:DISH)

and its DISH Network(TM) satellite TV service to provide a

complement of on-board amenities, which will include:

-- Personal video monitors at every seat with "touch screen"

technology and credit card "swipe" capability.

-- Live, all-digital satellite television programming from

DISH Network.

-- Digitally-streamed MP3 audio programming, which will allow

passengers to create a personal play list from an

extensive library of audio files.

-- Pay-per-view programming available on demand, which will

feature a wide-range of current offerings for all ages.

-- Multi-player interactive games that allow play between

passengers.

-- Interactive iXplor moving map program with zoom

capabilities and points of interest information.

-- Connecting gate information broadcast directly to personal

in-seat video monitors.

-- Expandable in-flight entertainment technology which will

facilitate the opportunity to integrate additional services in

the future such as in-flight shopping and on-line product

purchase capabilities.

-- Premium branded beverage and food choices available on-board

for purchase, including:

-- Stolichnaya Bloody Mary cocktails and Kahlua White

Russians

-- The "Song Sunrise," a cocktail created for Song containing

a blend of Stolichnaya Vodka and fresh cranberry and

orange juices and served in the first-ever in-flight

martini glasses

-- Pizzeria Uno pizzas

-- Cinnabon Breakfast Coffee Cakes

-- Lender's bagels

-- Yoplait and Stonyfield Farms organic yogurts

-- Fresh, seasonal organic fruit

-- Complimentary Coca Cola(TM) products, including Dasani water.

-- A simple unrestricted low-fare pricing structure with most

one-way fares expected to be no more than $299.* Song will

provide customers simple, user-friendly pricing options,

including 14-day, 7-day, 3-day, walk-up fares and sale fares.

Fares will not require a Saturday-night stay.

-- 33 inches of seat pitch, or more legroom, throughout the

entire aircraft. This is the most legroom available from any

low-fare service's fleet and more than most major carriers.

-- Frequent flyer benefits through the Delta SkyMiles(R) program

and other partner programs.

-- Simple, one-step connections with Delta's worldwide service,