FEATURE/I'm Dreaming of an Aqua Blue Christmas? MAGIChristmas Creates Brand New Holiday Trees in Six Brilliant, Fun Colors

Business Wire, Oct 15, 2003

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DALLAS--(BUSINESS WIRE)--Oct. 15, 2003

MAGIChristmas(C), the company that first brought icicle lights, lighted yard sculptures and American flag lights to millions of homes across the country, has developed the first ever pre-lit, pre-strung Christmas trees with matching lights, cords and branches available in six brilliant colors.

Available in aqua blue, crimson red, glitter gold, lavender purple, lime green and opal silver, MAGIChristmas Trees are manufactured with the finest holographic Mylar material that produces a dazzling array of kaleidoscopic colors, both in the daylight and dark. Since all parts of the tree match, including the hand-wrapped branches with color-coordinated thread and the metal center pole, the tree assembly disappears literally like magic, creating a dazzling display of light.

"We've been a part of the holiday lighting business for many years and I can safely say this is our most exciting product to date," said Todd Mount, president of MAGIChristmas. "MAGIChristmas Trees are so vivid and unique, they will revolutionize indoor decorating much like icicle lights did a few years ago to houses outdoors. These trees look fantastic both standing by themselves or fully decorated with ornaments."

MAGIChristmas Trees, available in 6' and 7.5' sizes, are safe and easy to setup. Since the trees are already pre-lit and pre-strung with premium MAGIColor(C) lights and the branches quickly unfold, the MAGIChristmas Tree is ready for display in minutes. Also, like any standard Christmas light set, if one bulb burns out the others remain lit. MAGIColor Light sets are UL-approved for indoor/outdoor use, and each tree comes with extra replacement bulbs and fuses. The Mylar used in the MAGIChristmas Tree is flameproof.

MAGIChristmas trees are new this year and available only through the MAGIChristmas website (http://MAGIChristmas.com) or through the company's toll-free information hotline at 877-MAGIC60 (624-4260).

Since 1991 MAGIChristmas has been designing, manufacturing and selling original holiday lighting products including MAGIColor Lights and the MAGIC Animator Box, exclusively to major retailers around the world.

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