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Stars & Cars Together as DaimlerChrysler Opens New ADESA Auto Auction in Atlanta

Business Wire, Oct 27, 2003

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ATLANTA--(BUSINESS WIRE)--Oct. 27, 2003

Stars & Cars came together at DaimlerChrysler's Grand Opening of the new ADESA Atlanta Auto Auction. Ray Fisher, DaimlerChrysler's Vice President, Fleet Remarketing (left) and ADESA Corporation's President Jim Hallet flank Warner Brothers' country music star Blake Shelton.

Shelton performed the new Chrysler Certified Pre-Owned musical tribute, "Ram of the Road," for Chrysler, Jeep and Dodge dealers. The song debuted as part of the inaugural DaimlerChrysler (NYSE:DCX) closed factory dealer auction held on October 27th, 2003.

Note: Audio of the "Ram of the Road" is available in Windows Media at the following link: http://www.dcxremarketing.com/ramoftheroad.wma

Note: A photo is available at URL: http://www.businesswire.com/cgi-bin/photo.cgi?pw.102703/bb7

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COPYRIGHT 2008 Gale, Cengage Learning
 

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