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THQ Wireless Scores a Touchdown with the NFL and PLAYERS INC; Licensed Content Brings the Gridiron to Mobile Phones

Business Wire, April 28, 2004

Entertainment Editors/Business Editors/High-Tech Writers

E3Expo 2004

CALABASAS HILLS, Calif.--(BUSINESS WIRE)--April 28, 2004

THQ Inc. (Nasdaq:THQI) today announced that its wireless games division, THQ Wireless(TM), has reached an agreement with the National Football League (NFL) and PLAYERS INC to develop a new selection of officially licensed mobile content based on the teams and players of the NFL.

"This agreement with the NFL and PLAYERS INC allows THQ to deliver action-packed wireless games that captures the thrill of professional football. Fans everywhere will soon be able to download the highest quality mobile NFL games via their wireless carrier," said Tim Walsh, president of THQ Wireless. "The NFL is one of the premier sports, and THQ is excited to continue our commitment to sports entertainment offerings by bringing this sport to life on mobile phones."

The licensed NFL and PLAYERS INC offerings from THQ Wireless will include a realistic 11-on-11-football simulation featuring all 32 NFL teams with strengths and weaknesses mirroring their real-life counterparts, as well as 900 actual players modeled to perform just as they do in a live game. The game will offer the full 16-game season, the playoffs and the Super Bowl. Throughout the season, statistics will be accumulated in 14 different categories and fans will be able to customize their playbooks. In addition, sophisticated offense and defense AI will allow players to intercept passes, dive for extra yardage, force fumbles and break tackles.

About THQ Wireless:

THQ Wireless, a subsidiary of THQ Inc. (Nasdaq:THQI), is a leading worldwide publisher and distributor of applications for mobile devices with an expansive catalog of licensed and original content including applications based on the WWE(TM), professional sports leagues, MotoGP(TM), Worms(R) and popular Nickelodeon properties. THQ Wireless has relationships with major wireless carriers, operators, device manufacturers and retailers worldwide. Further information can be found at www.thqwireless.com.

About THQ:

THQ Inc. is a leading, worldwide developer and publisher of interactive entertainment software for a variety of hardware platforms including those manufactured by Sony Computer Entertainment America Inc., Nintendo and Microsoft as well as PC CD-ROM and wireless devices. The THQ web site is located at www.thq.com. THQ is a registered trademark of THQ Inc.

PLAYERS INC

Formed in 1994, PLAYERS INC is the for-profit licensing and marketing subsidiary of the NFL Players Association. Representing over 1,800 active and 3,000 retired NFL players, PLAYERS INC "takes the helmets off" the players and markets them as personalities as well as professional athletes. PLAYERS INC activities include retail licensing, corporate sponsorships, special events, radio and television projects, publishing and other promotional programs. PLAYERS INC schedules more than 2,500 NFL player appearances each year. For more information, please visit www.nflplayers.com.

(C) 2004 NFL Properties LLC. Team names and logos are trademarks of the teams indicated. All other (NFL-related marks) are trademarks of the National Football League.

This press release contains statements that are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These statements are based on current expectations, estimates and projections about THQ's business based, in part, on assumptions made by its management. These statements are not guarantees of THQ's future performance or the performance of THQ Wireless and its 2004 sports line-up or games based on the NFL or Players Inc., and involve risks, uncertainties and assumptions that are difficult to predict. Therefore, actual outcomes and results may differ materially from what is expressed or forecasted in such forward-looking statements due to numerous factors, including, but not limited to, those described above and the following: changes in demand for THQ's products, including THQ Wireless product mix, including games based on the NFL or Players Inc., the timing of customer orders and deliveries, the impact of competitive products and pricing and difficulties encountered in the integration of acquired businesses. In addition, such statements could be affected by growth rates and market conditions relating to the interactive software industry, the wireless industry and general domestic and international economic conditions. Specific information concerning these and other such factors is contained in THQ's March 31, 2003 Form 10-KT filed with the Securities and Exchange Commission. A copy of this filing may be obtained by contacting THQ or the SEC. The forward-looking statements contained herein speak only as of the date on which they are made, and THQ does not undertake any obligation to update any forward-looking statement to reflect events or circumstances after the date of this release.

COPYRIGHT 2004 Business Wire
COPYRIGHT 2008 Gale, Cengage Learning
 

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