Gristede's Offers Coffees from Green Mountain Coffee Roasters and Newman's Own Organics

Business Wire, Dec 15, 2004

WATERBURY, Vt. -- Green Mountain Coffee Roasters, Inc. (NASDAQ: GMCR) today announced that Gristede's Foods, Inc. (AMEX: GRI) has started offering customers a selection of 16 coffees under the Green Mountain Coffee Roasters(R) and Newman's Own(R) Organics brands in its stores. Newman's Own Organics coffees are Fair Trade Certified(TM), and are roasted and packaged exclusively by Green Mountain Coffee Roasters. Fair Trade certification guarantees the small-scale farmers who grew these coffees a fair price for their crop.

Diedrich and Charles Gristede founded Gristede's in 1888. From the start they were supermarket pioneers, offering customers the convenience of purchasing high quality meats and groceries under one roof. Today Gristede's Foods, Inc. continues its tradition of innovative consumer convenience in its supermarkets and mega-stores in New York City, Westchester County, and Long Island. In addition, shoppers using Gristede's XpressGrocer.com online shopping service may choose from over 40,000 products in placing an order, and have their groceries delivered to their door 7 days a week for a nominal fee.

Bob Schwartz, Executive Vice President, Gristede's Foods, Inc. said, "I am very pleased to offer Gristede's customers a great selection of high quality coffees from Green Mountain Coffee Roasters and Newman's Own Organics. In addition, we're delighted to feature Limited Edition seasonal coffees from Green Mountain Coffee that currently include Gingerbread, Spicy Eggnog, and Holiday Blend. I'm confident these coffees will become customer favorites."

Don Barberio, Vice President, Supermarket Channel at Green Mountain Coffee Roasters said, "Green Mountain Coffee Roasters is excited to be part of Gristede's item offerings. Throughout the year Gristede's customers will also enjoy our Fair Trade seasonal offerings that will provide them with a wonderful cup of coffee and the added satisfaction of knowing that their purchase is helping small-scale coffee farmers and their families improve their quality of life."

Green Mountain Coffee Roasters, Inc. is a leader in the specialty coffee industry and offers over 100 coffee selections including estate, certified organic, Fair Trade, signature blends, and flavored coffees that it sells under the Green Mountain Coffee Roasters(R) and Newman's Own(R) Organics brands. With headquarters in Waterbury, Vermont, the majority of Green Mountain Coffee's revenue is derived from its wholesale operations. Each year the Company contributes at least five percent of its pre-tax profits to support socially responsible initiatives. Based on its performance, Green Mountain Coffee Roasters has been recognized for the past five years as one of Forbes Magazine's "200 Best Small Companies," for the past two years in the top ten on Business Ethics magazine's list of "100 Best Corporate Citizens," and in 2004 as one of the Society of Human Resource Management's "Best Medium Companies to Work for in America."