Business Services Industry
EuroTrust to Broadcast FIM Speedway Grand Prix Series and FIM Speedway World Cup
Business Wire, Dec 16, 2004
COPENHAGEN, Denmark -- EuroTrust A/S (Nasdaq: EURO) today announced that BSI has signed a four year agreement with Denmark's national broadcaster Denmarks Radio (DR) and EuroTrust's cable and satellite channel dk4, to broadcast the world championship FIM Speedway Grand Prix Series (SGP) and FIM Speedway World Cup (SWC).
The contract will see both championships transmitted live on dk4 with DR1 broadcasting a one-and-a-half hour highlights program on the Saturday evening after each event. As part of the agreement DR will also carry news of the Grand Prix on their textual news service, website and broadcast on their P3 radio station. dk4 and their wholly owned production company Prime Vision will use their considerable production expertise to produce a number of broadcasts for the SGP Series and SWC over the next four years.
Commenting on the deal, John Postlethwaite, Chief Executive, BSI, rights holders of both the SGP Series and SWC, said: "dk4 took a chance with our broadcast a number of years ago when the performance of Danish riders was at a low ebb. The emergence of 2003 Danish World Champion Nicki Pedersen and a number of exciting young Danish riders has led to outstanding growth in TV audiences on both DR and dk4 and we are pleased to repay their faith in the sport with this significantly extended agreement."
Jan Rosendal, Head of Sports for DR, said: "The Speedway Grand Prix Series is one of Danish television's sporting success stories. The growth of the world championship over the past three years has been exceptional, coinciding with the move to Denmark's national stadium PARKEN and the development of world class Danish riders. This new contract reinforces our commitment to both Championships and we're looking forward to working with BSI to increase the awareness and quality of the event as a television spectacle."
dk4 Chief Executive, Stig Holboll Hasner commented: "We have thoroughly enjoyed working with BSI in establishing the Grand Prix Series as one of the 'must see' live television events in Denmark. There is no doubt the SGP Series and Speedway World Cup as television events are thriving and we look forward to strengthening our relationship with these events over the next four years."
About EuroTrust A/S:
EuroTrust (Nasdaq ADS: EURO) owns a cable/satellite network in Denmark and is the largest provider of mobile television production services in Scandinavia, operating a fleet of eight state-of-the-art mobile units including one of the few high definition production units in Northern Europe. More information about EuroTrust and its subsidiaries is available at www.eurotrust.dk/investors.
> Statements in this announcement other than historical data and information constitute forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These statements involve risks and uncertainties that could cause EuroTrust's actual results to differ materially from those stated or implied by such forward-looking statements. The potential risks and uncertainties include, among others, general economic, political and labor conditions that might affect planned television production opportunities in the balance of 2004. More information about potential factors that could affect the company's business and financial results is included in EuroTrust's filings with the Securities and Exchange Commission, including in the company's Annual Report on Form 20-F for the year ended December 31, 2003 and quarterly reports on Form 6-K. EuroTrust undertakes no obligation to update any of the forward-looking statement after the date of this press release.Most Recent Business Articles
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