Business Services Industry
ESPRE Solutions Announces the Beta Release of it's Revolutionary Video Email Marketing System - eViewMail -TM-, which integrates ESPRE's Lightning Strike Video CODEC and ESPRE's New JAVA-based Video Player
Business Wire, Dec 8, 2004
PLANO, Texas -- ESPRE Solutions, Inc., has created a unique email marketing system which allows users to create videos online (or upload existing videos), compress the video files using ESPRE's "best-in-class" video compression technology - resulting in better video quality and smaller file size - and broadcast the resulting message to a large managed list of email recipients for easy viewing in their PC, MAC or LINUX environment.
ESPRE Solutions, Inc. (OTC Pink Sheets:EPRS), a Dallas-based media solutions and technology company with a revolutionary and patented video compression technology, today announced the beta release of its eViewMail(TM) Marketing System.
Creating a video file and attaching it to an email is nothing new. What is different with ESPRE Solutions' application, eViewMail(TM), is that it encompasses an entire marketing system allowing users to choose from a list of customized HTML email backgrounds, upload pictures, manage email databases and track responses. The system is simple enough for the average consumer, yet sophisticated enough for a business professional. And, the most significant difference eViewMail presents when compared to other applications resides in ESPRE's video quality which utilizes ESPRE's patented Wavelet compression video CODEC (visit www.espresolutions.com to read the October 26, 2004 whitepaper titled: The LSVX CODEC: A Technology Overview and Performance Evaluation).
According to Andy Wilson, ESPRE's VP of Product Management and Design, "this new release eliminates the need for first-time email recipients to download and install our CODEC to view professional quality video over the Internet. Furthermore, we put a major focus on ease-of-use, and therefore we've developed a simple 'step-by-step' or 'fill-in-the-blanks' menu system guiding users through the process of creating professional video emails in a matter of a few minutes."
The new video email system, which is scheduled for general release in January 2005, contains several major enhancements in video encoding, video playback, reporting features, email list management, workflow and flexibility. Among the list of improvements in this release:
--A new Java-based cross-platform video player that eliminates CODEC installation.
--Improved video quality with dynamic frame-rate control and improved lip synch.
--A browser-based video encoder to allow users to create their eViewMail videos on the fly.
--A new video format that prevents use of the video without the author's permission.
--Continued support for ESPRE's .avi and .asf video formats.
--Enhanced reporting features that track the date and time each individual recipient viewed the video message, and tracks who they forwarded it to.
--Easier creation and management of custom eViewMail templates.
--The ability to send audio-only messages for users without cameras.
--Faster deployment for private-labeling eViewMail websites.
--The ability to work with multiple third-party email servers for custom branding and large email lists.
"This is a significant release for ESPRE, encompassing several key components missing in other video email solutions. Additionally, ESPRE's focus is on the development of 'best-in-class' technology for our clients (such as ISP's, Carriers and other service providers), and we look to our clients to market our unique solutions to their subscription base. Therefore, in an effort to make the process of private-labeling our solutions virtually seamless, ESPRE has created a complete 'turnkey' process for private-labeling our eViewMail Marketing System, including backoffice functions, look & feel, and subscription process. This process can be implemented in days rather than weeks or months, resulting in significant cost savings to our clients", states ESPRE Solutions' Chief Marketing Officer, Kyle Nelson.
Interested beta testers of the eViewMail(TM) Marketing System need to contact Rick Bansal, VP of Engineering Services at rick@espresolutions.com. Final release is not expected until January 2005.
About ESPRE Solutions, Inc.:
Plano, Texas-based ESPRE Solutions is a public company (OTC Pink Sheets:EPRS) and groundbreaking media collaboration solutions provider that fulfills the promise of TV-quality streaming video over the Internet--even at dial-up speeds as low as 28Kbps. ESPRE Solutions intends to be the video applications provider of choice for Internet Service Providers, Fortune 1000 corporations, and institutions worldwide, adding both narrowband and broadband video to traditional voice and data applications. ESPRE Solutions' eView product suite provides an integrated solution for business and personal communications. To learn more about ESPRE Solutions, or to experience the company's pioneering eView technology, visit www.espresolutions.com.
SAFE HARBOR
Forward-looking statements made in this release are made pursuant to the "safe harbor" provision of the Private Securities Reform Act of 1995. Forward-looking statements made by ESPRE Solutions, Inc. are not a guarantee of future performance.
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