Business Services Industry
thin multimedia, inc. tmi to Release Standard Codecs, MPEG-4 and H.264/AVC, in its Mobile Media Player
Business Wire, Feb 17, 2004
Business Editors/High-Tech Writers
3GSM World Congress 2004
SAN JOSE, Calif.--(BUSINESS WIRE)--Feb. 17, 2004
thin multimedia, inc. (tmi), the leading provider of mobile video streaming solutions is pleased to announce that its mobile media player now provides complete support for both MPEG-4 and H.264/AVC standard codecs. By adding MPEG-4 and H.264/AVC to its codec library, tmi has established a full range of codecs unparalleled by any other mobile media application developer.
MPEG-4 is an ISO/IEC standard developed by MPEG (Moving Picture Experts Group); it is the most common specification for the transmission of audio/video over mobile networks. MPEG-4 is able to scale to transport media at any data rate -- from media suitable for delivery over both GSM and CDMA networks and provides standardized technological elements enabling the integration of content with production and distribution.
H.264/AVC is the newest video coding standard of ITU-T VCEG (video coding experts group) and ISO/IEC MPEG. It focuses on the enhancement of compression performance and addresses video telephony in streaming, download and play and broadcast applications. H.264/AVC is the most advanced video coding standard available today because of its significant improvement in rate-distortion efficiency compared to other codecs.
"Standard based video compression coding is one of the enabling technologies behind rapid growth of mobile multimedia communication applications. These video codecs are key building blocks for a host of new multimedia applications and services," said Brian Modoff, wireless analyst, Deutsche Bank Securities. "Deutsche Bank believes that tmi is among the first in the industry to incorporate both MPEG-4 and H.264/AVC into its client software proving that the company is an industry leader with a strong understanding of the future trends in the mobile media industry."
Mobile devices using tmi's thinPlayer with the MPEG-4 and H.264/AVC codecs will deliver superior image quality, storage capacity, streaming speed and system performance. The current standard solutions maximize the performance on mobile devices available in the market and offer growth for those mobile devices of the future.
"The development and introduction of the MPEG-4 and H.264/AVC standard codecs into our technology family truly gives tmi a competitive advantage," said Dale Park, president of tmi. "The demand for video mobile applications is growing exponentially worldwide and is expected to continue to grow. Along with that comes the demand for increased video and audio quality. tmi can now respond to consumers, mobile operators, content providers and handset manufacturers requests for advanced mobile multimedia."
tmi will demonstrate its full range of codec solutions at 3GSM World Congress in Cannes, France.
When: February 23 - 26, 2004
Where: Palais des Fesitvals et des Congres, Hall 2, booth G-6
About thin multimedia, inc.
thin multimedia, inc. (tmi) provides complete mobile video solutions, which include authoring tools, streaming server software and a software-based player for mobile handsets. At the core of the solution is a full range of compression/decompression software with both standards based and patent-protected technologies that enable excellent playback quality on today's mobile handsets and networks. The company's software solutions have been commercially available since July 2001, offering streaming video, video MMS, animation, movie, music video news and sports clips, and traffic surveillance to mobile users. tmi's solutions provide carrier-grade quality for large-scale deployments all around the world. There are over 15 million mobile devices embedded with tmi's client software among six world class carriers on three continents. For more information, please visit the company's website at www.thinmultimedia.com.
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