Majesco Ships Two New Properties for Game Boy Advance Video; 'Yu-Gi-Oh!' and 'Teenage Mutant Ninja Turtles' Available in Stores Now

Business Wire, July 21, 2004

EDISON, N.J. -- Majesco Holdings Inc. (OTC BB: MJSH), a leading publisher and distributor of interactive entertainment products, announced that it has shipped two new Game Boy(R) Advance Video(TM) products, Yu-Gi-Oh! Vol. 1 and Teenage Mutant Ninja Turtles Vol. 1, to retail outlets nationwide. Both products are a result of Majesco's previously announced agreement with 4Kids Entertainment, Inc. (NYSE: KDE) to publish a total of 12 episodes of 4Kids' high-profile cartoon programs.

"We are excited to add two stellar properties -- Yu-Gi-Oh! and Teenage Mutant Ninja Turtles -- to our Game Boy Advance Video lineup," said Jesse Sutton, Chief Executive Officer, Majesco. "Both properties enjoy a large and loyal following that has excellent crossover potential for the Game Boy Advance audience."

Ideally timed to coincide with the Yu-Gi-Oh! theatrical release next month, Majesco's first Yu-Gi-Oh! Vol. 1 offering features two episodes, Friends 'Til the End, Part 3 and 4, while Teenage Mutant Ninja Turtles Vol. 1 includes Things Change and A Better Mousetrap.

Each Majesco Game Boy Advance Video title carries a suggested retail price of $19.99. More information about the company's entire lineup can be found online at www.majescogames.com.

About 4Kids Entertainment

Headquartered in New York City with international offices in London, 4Kids Entertainment, Inc. (NYSE: KDE) is a global provider of children's entertainment and merchandise licensing. 4Kids, through its wholly owned subsidiaries, provides domestic and international merchandise licensing; television, film, music and home video production and distribution; media planning and buying; product development; and Web site development. For further information, please visit the Company's Web site at www.4KidsEntertainment.com.

About Majesco

Established in 1986 and headquartered in Edison, NJ, with offices in the United Kingdom, Majesco Holdings Inc., operating through its wholly owned subsidiary, Majesco Sales Inc., is a leading developer, publisher and distributor of interactive entertainment products for the Xbox(R) video game system from Microsoft, Sony PlayStation(R)2 computer entertainment system, and Nintendo GameCube(TM) and Game Boy(R) Advance systems, as well as the personal computer. The Company's 2004 lineup includes BloodRayne 2, the sequel to its popular action/horror series, and the launch of its Game Boy(R) Advance Video product line, which utilizes the Company's proprietary video compression technology to enable consumers to view commercial-grade video on a standard Nintendo Game Boy Advance system. Advent Rising, the first in a trilogy of action/adventure games, will ship to stores in 2005. More information about our Company can be found online at www.majescogames.com.

Safe Harbor

Certain statements contained herein are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995, Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These forward-looking statements may be identified by reference to a future period(s) or by the use of forward-looking terminology, such as "may," "will," "intend," "should," "expect," "anticipate," "estimate" or "continue" or the negatives thereof or other comparable terminology. The Company's actual results could differ materially from those anticipated in such forward-looking statements due to a variety of factors. These factors include but are not limited to, the demand for our products; competitive factors in the businesses in which we compete; continued consumer acceptance of the gaming platforms on which our products operate and our products; fulfillment of orders preliminarily made by customers; adverse changes in the securities markets and the availability of and costs associated with sources of liquidity. The Company does not undertake, and specifically disclaims any obligation, to release publicly the results of any revisions that may be made to any forward-looking statements to reflect the occurrence of anticipated or unanticipated events or circumstances after the date of such statements.