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Blizzard Entertainment Announces Start Date for ``World of Warcraft'' European Closed Beta Sign-Ups; European Beta Sign-Ups to Start on July 5, 2004
Business Wire, June 28, 2004
IRVINE, Calif. -- Blizzard Entertainment(R) today announced July 5th as the date players can start signing up for the European closed beta of its eagerly awaited MMORPG, "World of Warcraft"(TM). Potential testers will be able to register online through the official European Blizzard Web sites for the English-, French-, and German-speaking markets: www.blizzard.co.uk /www.blizzard.fr /www.blizzard.de. The final selection of testers will be chosen randomly to ensure a broad base of playing skills, locations, and system requirements to address compatibility and game-play issues. All submissions will receive equal consideration at any time throughout the sign-up period, which will run for approximately three weeks.
In addition to game-play and technical compatibility testing, the purpose of the beta test is to validate the distribution and hosting infrastructure in Europe and, in due time, to verify the localization of the game in French and German. This process will allow "World of Warcraft" to reach the high level of quality that has become the signature of every Blizzard product.
In Europe, Blizzard plans to host the game on local servers, with pan-European network management. Additionally, the game will be fully supported by Blizzard's local "World of Warcraft" team, making it the first non-licensed MMORPG in Europe to have a dedicated regional team in place. The local team will be responsible for all aspects of game operation, including localized offline customer support, in-game support through game masters, and community management for the game. With this team, Blizzard intends to affirm its commitment to the European game community by delivering an unparalleled massively multiplayer experience.
Building on the success of the "Warcraft"(R) series, Blizzard hopes to expand the MMORPG genre by creating a deep, immersive, user-friendly experience that will appeal to both veteran gamers and casual players alike. "World of Warcraft" takes place three years following the aftermath of "Warcraft III: The Frozen Throne"(TM), when a great tension has settled over the ravaged world of Azeroth. As the various races begin to rebuild their shattered kingdoms, new threats, both ancient and terrifying, have arisen to plague the world once again. Players must explore the lands of Azeroth, forge fellowships with other players, and build their strength in order to prevail. "World of Warcraft" will be fully localized into French, German, and English in Europe.
Best known for blockbuster hits, including the "Warcraft," "StarCraft"(R), and "Diablo"(R) series, Blizzard Entertainment (www.blizzard.com), a division of Vivendi Universal Games, is a premier developer and publisher of entertainment software renowned for creating many of the industry's most critically acclaimed games. Blizzard's track record includes eight #1-selling games and multiple Game of the Year awards. The company's free Internet gaming service, Battle.net(R) reigns as the largest in the world, with millions of active users.
For further press information in Europe please contact: European HQ: julia.gastaldi@vu-games.com UK: cat.channon@vu-games.com France: clement.debetz@vu-games.com Germany: tanja.hohmann@vu-games.com Italy: simone.isella@vu-games.com Nordic countries: tom.lindgren@vu-games.com Spain: javier.sanz@vu-games.com
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