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Mad Catz Reveals Superhero Accessories for Game Boy Advance SP, Inspired by the Walt Disney Pictures Presentation of a Pixar Animation Studios Film, The Incredibles
Business Wire, Nov 10, 2004
SAN DIEGO -- Mad Catz (AMEX/TSX: MCZ) today announced that it will introduce three licensed video game accessory bundles in conjunction with the much anticipated release of a Walt Disney Pictures presentation of a Pixar Animation Studios film, The Incredibles. With this incredible new line of accessories, kids can protect and customize their Game Boy Advance SP handheld gaming system, game cartridges, or other gadgets.
"The Incredibles is bound to be one of the biggest animated films this year," commented Darren Richardson, President and CEO of Mad Catz. "We are thrilled to be adding differentiated products to our existing video game accessories through this valuable license agreement."
The Incredibles line of video game accessories by Mad Catz will be available at retail this November in conjunction with The Incredibles Game Boy Advance title, published by THQ. THQ is also publishing a full line of The Incredibles videogames available on PS2, Xbox, Nintendo GameCube and PC/Mac.
The Incredi-Bag Bundle contains all the essential gear to store your Game Boy Advance accessories. Made from neoprene, "The Incredibles" sling bag has specially designed pockets to fit your Game Boy Advance games, your handheld game system (both Game Boy Advance SP and Nintendo DS), a MP3 player and other gadgets. It also comes equipped with a separate pouch for a cell phone. The bundle also includes a Mr. Incredible action figure key fob and six collectable game cases. Each game case contains a unique character in their signature action pose. (Suggested Retail Price: $29.99)
The Incredi-Pak provides super protection for your Game Boy Advance SP gear. Squeeze your Game Boy Advance SP into the machine washable neoprene skin to shield it against minor bumps, drops and scratches. This kit also comes equipped with four protective game cases and a Mr. Incredible action figure key fob. (Suggested Retail Price: $14.99)
The Incredi-Bundle contains all the accessories of The Incredi-Pak with the addition of a Game Boy Advance car charger - for any junior superhero who wants to be at the top of their game while on the go. (Suggested Retail Price: $19.99)
For more information please visit the website at www.madcatz.com.
About Mad Catz
Mad Catz (www.madcatz.com), designs, develops, manufactures and markets a full range of high quality, competitively priced accessories for video game consoles and portables, including the industry leading GameShark brand of video game enhancements. Mad Catz is a worldwide leader of innovative peripherals in the interactive entertainment industry, with distribution through nine of the top ten U.S. retailers offering interactive entertainment products. With operating headquarters in San Diego, California, Mad Catz has offices in Canada, the U.K. and Asia, as well as distributors in Europe and Australia.
About Disney Interactive
Disney Interactive is the award-winning publishing label of Buena Vista Games, Inc. The label produces high quality interactive video games and CD-ROMs. Buena Vista Games, Inc. is the interactive entertainment arm of The Walt Disney Company's Consumer Products business unit. For more information on Disney Interactive's products, visit www.disneyinteractive.com.
About Pixar Animation Studios
Pixar Animation Studios (Nasdaq: PIXR, www.pixar.com) combines creative and technical artistry to create original stories in the medium of computer animation. Pixar has created and produced five of the most successful and beloved animated films of all time: Academy Award(R)-winning Toy Story (1995); A Bug's Life (1998); Golden Globe-winner Toy Story 2 (1999); the Academy Award(R)-winning Monsters, Inc. (2001); and the Academy Award(R)-winning Finding Nemo. Pixar's five films have earned $2.6 billion at the worldwide box office to date. The Northern California studio's next two film releases are The Incredibles (November 5, 2004) and Cars (holiday 2005).
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