Low-Carb Followers Can Continue Tradition Guilt-Free with New Kosher Challah and Kosher Cinnamon Bread — Fresh at Your Market or Frozen, Unbaked for Homemade Taste

Business Wire, Nov 18, 2004

HOLLYWOOD, Fla. -- Cheeters Diet Treats Add Traditional Braided Egg Challah and Kosher Cinnamon Bread to their Line

Cheeters Diet Treats, a leader in low-carb bread-based items, today announced the availability of low-carb kosher Challah, giving people who are living a low-carb lifestyle a way to keep with tradition without cheating and going off the program. Made with the finest kosher ingredients, Cheeters Challah contains only eight grams of total carbs (six net carbs) per one-ounce serving size and a whopping six grams of protein. The Cinnamon Bread is also kosher and contains only eight grams of carbs per serving. For $4.99 a loaf, the Cinnamon Bread is a healthy alternative to carb-laden breakfast treats.

Perfect for a healthy, tasty morning's French toast, this kosher egg Challah is a balanced food - offering the ideal blend of protein (six grams), carbohydrates (six net carbs) and fat (one gram). Now bread lovers can enjoy a healthy and tasty low-carb choice when eating meals while still watching their weight or fat and sugar intake. Cheeters Diet Treat's Challah and Cinnamon Bread can be purchased fresh from local markets and health food stores and is also available in a frozen, unbaked version - for home-baked goodness.

Jewish meals traditionally begin with the breaking of bread. Challah is a special kind of bread used for Shabbat (the Sabbath) and High Holidays or for any kosher meal. Cheeters Diet Treats has created a product that allows Jewish tradition to be followed without sacrificing healthy eating choices. Cheeters Diet Treats is famous for offering low-carb products that are usually considered a "cheat," but through Cheeters Diet Treats' secret recipes, healthy eaters can now re-incorporate crackers, bread and even pizza into their low-carb diet -- helping aid the following of a low-carb program. In addition, all Cheeters products are made using the finest-caliber ingredients to ensure optimum taste and enjoyment.

"All other low-carb breads are spongy and flat-tasting," explained Cheeters Diet Treats founder, Kevin Zigarac, "even the ones made by the big guys. Our goal was to offer a traditional Challah, and other Kosher baked goods, that conforms to kosher standards while maintaining the consistency and taste of regular bread."

Cheeters kosher Challah tastes so convincingly full of carbs that it has been approved by several major low-carb industry experts. The word Challah refers to the portion of dough set aside for the Kohein, which is a portion of dough taken out before it is baked. Challah is wonderful for sandwiches, traditional dinners, even French toast. The bread sells for $4.99 and is available from www.cheetersdiettreats.com and other low-carb distributors.

About Cheeters Diet Treats

Whatever diet you're on, whether it is Sugar Busters, Atkins or Carbohydrates Addicts, Cheeters Diet Treats makes a product to help aid the success of a low-carb lifestyle. Cheeters Diet Treats concentrates on products that would be considered a "cheat" but are now available in a tasty low-carb version for people who want to maintain a healthy, low-carb lifestyle. Our breads, cookies, crackers, pizza and more are made with the finest, freshest ingredients to give consumers all the taste but with fewer carbs and guilt-free enjoyment. Cheeters Diet Treats is located in Hollywood, Fla. For more information, contact Cheeters at 954-893-0380 or visit www.cheetersdiettreats.com.