MTV Networks' Judy McGrath Joins Industry Insider Lineup at the 2005 International CES; MTV's McGrath Adds Magnetic Content from a Dominant Global Brand

Business Wire, Oct 18, 2004

SAN FRANCISCO -- Judy McGrath, chairman and CEO, MTV Networks will deliver an Industry Insider address at the upcoming 2005 International Consumer Electronics Show (CES) on Thursday, January 6, at 2:30 p.m. in room N250 of the Las Vegas Convention Center. The International CES, the world's largest annual technology tradeshow, runs January 6-9, 2005, in Las Vegas, Nev.

"As a worldwide leader in entertainment television, reaching more than 400 million viewers in 164 countries, MTV Networks brings a vibrant global brand and culture to the International CES," said Karen Chupka, vice president of events and conferences at the Consumer Electronics Association (CEA), the producer of CES. "Judy McGrath's participation is a perfect complement to the growing presence of content and cable providers at CES and we look forward to hearing her dynamic vision."

An MTV veteran from the network's first days, McGrath has more than 20 years of experience in the cable television industry. She took over her current role as chairman and CEO of MTV Networks in July 2004 and is currently responsible for the overall direction of MTV, MTV2, VH1, CMT, Comedy Central and the recently announced LOGO, set to launch in 2005. She also oversees Nickelodeon, Nick at Night, Spike TV, TV Land, Noggin, The N, MTV Networks Digital Suite, MTV Networks International and all of the company's related films, consumer products and digital businesses.

Under her direction, MTV has grown from a fledgling music channel into MTV Networks, an industry-leading global brand with an unmatched portfolio of cable networks. From the beginning, Judy helped MTV bring the creativity of music, with its passion, originality and energy, to television. She also has grown MTV2 to the foremost all-music network, reinvented the VH1, Comedy Central and CMT brands, and created LOGO, the first advertising-supported network targeted at the lesbian and gay communities.

Prior to joining MTV Networks' predecessor, Warner Amex Satellite Entertainment Company, in 1981 as a copywriter, McGrath served as a copy chief at Glamour magazine and a senior writer at Mademoiselle.

McGrath joins Mike Ramsay, co-founder, chairman and CEO of TiVo Inc., as confirmed Industry Insiders for the 2005 International CES. Ramsay's address will take place on Friday, January 7, at 10:30 a.m. in room N250.

Note to Journalists: Detailed CES press information, including press room hours and services, press events and registration, is available at www.CESweb.org/press. Journalists are encouraged to arrive in Las Vegas by Tuesday, January 4, 2005 to take advantage of all the CES press conferences and events. CES Unveiled: The Official Press Event of the International CES will run January 4 from 4:00 p.m. to 7:00 p.m. in the Las Vegas Convention Center, room S226, across the hallway from the CES Press Room.

About CEA:

The Consumer Electronics Association (CEA) is the preeminent trade association promoting growth in the consumer technology industry through technology policy, events, research, promotion and the fostering of business and strategic relationships. CEA represents more than 1,700 corporate members involved in the design, development, manufacturing, distribution and integration of audio, video, mobile electronics, wireless and landline communications, information technology, home networking, multimedia and accessory products, as well as related services that are sold through consumer channels. Combined, CEA's members account for more than $100 billion in annual sales. CEA's resources are available online at www.CE.org, the definitive source for information about the consumer electronics industry.

CEA also sponsors and manages the International CES - Defining Tomorrow's Technology. All profits from CES are reinvested into industry services, including technical training and education, industry promotion, engineering standards development, market research and legislative advocacy.

UPCOMING EVENTS

--  CEA Industry Forum
    October 18-20, 2004, San Francisco, CA

--  Electronic House Expo - Spring
    November 15-18, 2004, Long Beach, CA

--  International CES - Defining Tomorrow's Technology
    January 6-9, 2005, Las Vegas, NV

--  CEA Winter Summit
    February 17-19, 2005, Lake Tahoe, CA

--  HDTV Summit
    March 15, 2005, Washington, DC

--  CEO Summit
    June 22-24, 2005, Colorado Springs, CO