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Sorrent and PopCap Team to Offer Popular Games to Go; Leading Mobile Entertainment Publisher to Offer Zuma, AstroPop, and Bookworm on Cell Phones

Business Wire, Oct 25, 2004

SAN MATEO, Calif. -- At CTIA Wireless IT and Entertainment 2004, Sorrent, Inc., a leading creator and global publisher of mobile entertainment, and PopCap Games(TM), a leading creator of casual computer games, today announced a multi-year worldwide partnership in which Sorrent will publish popular PopCap titles for mobile phones. Through the agreement, mobile adaptations of PopCap games including Zuma, Astropop, and Bookworm will be available to mobile phone subscribers via wireless carriers throughout the U.S. and the world.

"The proven popularity of these PopCap titles among a vast consumer base make them a great fit for the mobile platform," said Greg Suarez, vice president of licensing, Sorrent. "PopCap's games are some of the most captivating games on the market. The addition of these titles to our rapidly expanding portfolio of casual games extends our market leadership both in the U.S. and worldwide."

Through the agreement, Sorrent will publish PopCap puzzle games including:

--Zuma: In this action puzzler, players control the stone frog idol of the ancient Zuma by firing balls to make sets of three, without letting them reach the golden skull;

--AstroPop: In this earth-shattering arcade puzzle game, players have to match four bricks and use combos and power-ups to unleash their SUPA weapon to score big points;

--Bookworm: In this stimulating word game, players link letters and create words to feed the hungry Bookworm.

"Sorrent knows what consumers want on their mobile phones and how to deliver engaging game play to the mobile platform," said Jason Kapalka, creative director, PopCap Games. "PopCap has a dedicated fan base that spans many age groups, which complements that of the mobile phone. Our relationship with Sorrent is critical in deepening the unique relationship customers have with their mobile phones and giving fans the ability to play PopCap games whenever they want, wherever they are."

About Sorrent, Inc.

Sorrent is a leading creator and global publisher of wireless entertainment. Sorrent's critically-acclaimed content features single and multiplayer games, based on original and licensed properties, including an award-winning suite of FOX Sports titles. Sorrent has developed a proprietary technology infrastructure that delivers graphically rich, fast-paced mobile games on more than 100 Java and BREW-enabled handsets. With offices in San Mateo, California and London, England, the company's extensive distribution network includes all of the U.S. wireless carriers, as well as some of the largest carriers around the world. Founded in 2001, Sorrent has attracted top tier venture capital firms including NEA, BA Venture Partners, Sienna Ventures and Globespan Capital Partners. For more information, visit http://www.sorrent.com.

About PopCap Games, Inc.

Based in Seattle, Washington, PopCap Games creates simple yet compelling web-based games that everyone can enjoy. PopCap has delivered over 50 million downloads of its Deluxe version games such as Bejeweled, Bookworm, and Zuma to satisfied players worldwide. For more information about PopCap, please visit http://www.popcap.com.

Sorrent, Inc. is a trademark of Sorrent, Inc.

COPYRIGHT 2004 Business Wire
COPYRIGHT 2008 Gale, Cengage Learning
 

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