Deluxe Financial Services Introduces Intersections Inc. Consumer Credit Monitoring and Identity Theft Protection Service Under Private Label

Business Wire, Sept 21, 2004

CHANTILLY, Va. -- Intersections Inc. (Nasdaq: INTX) today announced that Deluxe Financial Services (NYSE: DLX) has introduced an enhanced suite of credit monitoring and identity theft protection solutions developed by Intersections Inc. and Deluxe to be marketed under the Deluxe ID TheftBlock(SM) brand. The service, offered to consumers on behalf of Deluxe's financial institution clients in the U.S., will help consumers safeguard their identities by providing such protections as check order screening and daily credit monitoring, as well as access to fraud resolution assistance.

The strategic relationship between Intersections and Deluxe enables both organizations to expand and add value to their core consumer services. Intersections' experience in delivering innovative and highly regarded services to retail markets supports Deluxe's commitment to provide the customers of its financial institution clients with the highest-quality financial services available.

At the same time, the Deluxe ID TheftBlock offering will enhance Deluxe's client relationships by providing financial institutions with fraud reduction, increased security, improved consumer satisfaction and an additional source of revenue. The service will be an especially valuable addition for community banks, many of which may lack the internal resources to implement their own identity theft and fraud protection programs.

"The relationship with Deluxe adds another valuable sales channel to our core business," said Michael Stanfield, Chief Executive Officer of Intersections Inc. "Deluxe is the preeminent provider of checks and related products and services and, combined with Intersections' credit monitoring and identity theft solutions, provides the ideal complement to their strong consumer niche assisting financial institutions in providing goods and services to their customers."

"Our partnership with Intersections allows us to help our financial institution clients minimize fraud through the early detection of fraudulent activities and helps prevent further losses for both consumers and our clients," said Chuck Feltz president of Deluxe Financial Services.

Serving over 2.5 million consumers through partnerships with financial institutions and financial services companies in the U.S. and Canada, Intersections Inc. provides its consumer credit management and identity theft protection solutions in customized client-branded formats.

About Intersections Inc.

Intersections Inc. is the leading provider of branded and fully-customized consumer identity theft protection and credit management services to financial institutions and financial services companies in North America. Using our technology solutions and marketing capabilities, we assist these companies in meeting the needs of their customers in an effective, efficient and ethical environment. Intersections currently provides its services to more than 2.5 million subscribers in the U.S. and Canada. Learn more about Intersections at www.intersections.com.

About Deluxe Financial Services

Deluxe Financial Services (Deluxe) is a business unit of Deluxe Corporation (NYSE: DLX). Building on the company's history as the leading check printer, Deluxe uses its knowledge and understanding of consumer preferences to orchestrate outstanding client experiences for the financial institutions it serves. Deluxe offers a variety of checks and related products to enhance consumer satisfaction, strengthen check program security, increase revenue and improve efficiency. More information about Deluxe is available at www.deluxe.com.

Statements in this press release relating to future plans, results, performance, expectations, achievements and the like are considered "forward-looking statements." Those forward-looking statements involve known and unknown risks and are subject to change based on various factors and uncertainties that may cause actual results to differ materially from those expressed or implied by those statements. Factors and uncertainties that may cause actual results to differ include, but are not limited to, the risks disclosed in the Company's filings with the U.S. Securities and Exchange Commission. The Company undertakes no obligation to revise or update any forward-looking statements.