Herbalife Launches NouriFusion, MultiVitamin Skin Care for Outer Nutrition; Simultaneous Launch in 23 Countries

Business Wire, April 26, 2005

LOS ANGELES -- Herbalife Ltd. (NYSE:HLF) announces the launch of NouriFusion(TM) MultiVitamin Skin Care -- vitamin-enriched skin care that delivers the powerful combined benefits of vitamins A, C and E directly to the skin. The line is being launched simultaneously in 23 countries.

As a leader in nutritional supplements for over 25 years, Herbalife has relied upon its expertise in vitamins and botanicals to develop this skin care line that uses the same ingredients that are already known to benefit the body, to protect the skin. The fusion is achieved when vitamins taken both internally and externally converge, providing the body with both Inner and Outer Nutrition.

The 23 countries where NouriFusion is initially being launched are U.S., Canada, Austria, Belgium, Cyprus, Denmark, Finland, France, Germany, Greece, Hong Kong, Iceland, Ireland, Italy, Mexico, Netherlands, Norway, Portugal, South Africa, Spain, Sweden, Switzerland and UK.

This new line will replace the company's Dermajectics(TM) Nature's Mirror(TM) line. Each of the 12 products contains levels of Vitamins A, C and E which are shown to have positive effects on the skin as antioxidants and as moisture protectants. Individual products contain beneficial levels of botanicals including avocado, cucumber oil, sunflower seed oil, berry seeds and sweet almond oil, for additional therapeutic benefits.

Vitamin A is a powerful antioxidant that helps skin renewal. Not only does it improve moisture content, it regulates skin growth and cell division.

Vitamin C is a powerful antioxidant.

Vitamin E helps protect the skin's moisture barrier, smooth the skin and promote the well-being of the skin by helping to reduce inflammation and promote healing.

Since skin condition often changes due to environment, NouriFusion was designed with six 'All Skin Type' products in addition to a cleanser, toner and moisturizer with SPF 15 with UVA and UVB protection for Normal to Dry or Normal to Oily skin.

The line includes a moisture mask with a whipped souffle texture, a clarifying mask to help remove impurities, an exfoliating scrub with strawberry and raspberry seeds to gently revitalize dull-looking skin, rejuvenating eye cream, an eye gel that helps reduce the appearance of puffiness and dark circles and a rejuvenating night cream.

NouriFusion(TM) MultiVitamin Product Range

All NouriFusion products contain Vitamins A, C and E.

Normal to Dry

--Lotion Cleanser: A rich yet gentle cleansing lotion with ingredients such as sweet almond, olive and evening primrose oil and jojoba nut oil to gently remove make-up, dirt and oil leaving skin looking and feeling soft, smooth and supple. 6.8 fl oz $14

--Toner: A light refreshing alcohol-free toner to remove excess dirt leaving skin feeling moisturized, clean and fresh, with witch hazel and olive leaf extract. 6.8 fl oz $14

--Moisturizer SPF 15: A creamy, rich day lotion to moisturize, protect and hydrate the skin with avocado, apricot and sunflower seed oils for enhanced hydration. Helps protect against ordinary exposure to the sun with a UVA and UVB protection of SPF15. 1.7 fl oz $18

Normal to Oily

--Foaming Gel Cleanser: A lightweight foaming gel cleanser effectively cleans pores to remove make-up, dirt and oil. With tea tree oil, eucalyptus leaf oil, carrot root extract and sweet orange oil to improve texture, firm and tone skin. 6.8 fl oz $14

--Toner: Made with witch hazel, orange peel extract, tea tree, eucalyptus leaf oil and aloe leaf juice to reduce the appearance of pores while controlling shine. Skin feels clean, revitalized and non-greasy. 6.8 fl oz $14

--Moisturizer SPF 15: A lightweight day lotion with willowherb and clover extracts, that moisturizes skin where needed, without adding greasiness. Helps protect against ordinary exposure to the sun with a UVA and UVB protection of SPF15. 1.7 fl oz $18

Targeted MultiVitamin Products for All Skin Types

--Night Cream: The peak time for cell reproduction is while you are sleeping. Contains a unique combination of vitamins, essential oils including sunflower seed and olive oil, and fruit extracts to reveal softer, smoother complexion upon awakening. 1.7 oz net wt $34

--Eye Cream: Hydrates and refreshes the delicate skin around the eye. A unique combination of vitamins, essential oils like sweet almond oil and grapefruit extract help improve the appearance of fine lines and wrinkles by providing adequate moisture and improves skin firmness. .5 fl oz $22

--Eye Gel: Formulated for use during the day, the gel contains Siberian ginseng and cucumber extract to help minimize the appearance of under-eye puffiness, dark circles and revive tired eyes. .5 fl oz $22

--Clarifying Mask: Made with orange, eucalyptus oil and witch hazel, this refreshing clay mask leaves oily skin clear and glowing with an improved texture and tone. 4.4 oz net wt $20

--Moisture Mask: When skin feels dry and in need of a moisture boost, this souffle-textured mask made with willowherb extract, shea butter, avocado oil, lavender, cucumber extract and grapefruit oil can help reduce the appearance of dry skin, leaving skin soft and smooth. 4.2 fl oz $20