Sierra Health Selects Siebel Healthcare to Increase Sales Effectiveness and Grow Its Customer Base; Siebel Business Analytics Will Provide Critical Insight into Sales Performance and Success of Marketing Campaigns

Business Wire, August 10, 2005

SAN MATEO, Calif. -- Siebel Systems, Inc. (Nasdaq:SEBL), a leading provider of customer-facing solutions, today announced that Sierra Health Services, Inc. (NYSE:SIE) has selected Siebel Healthcare to target and acquire new customers while also retaining and growing its existing customer base. Siebel Business Analytics will enable Sierra Health to better understand sales performance and measure the success of its marketing campaigns. Sierra Health is a diversified healthcare provider in Nevada, with 3,000 employees serving more than 580,000 consumers through individual and family health plans as well as government and private employer plans.

"Sierra Health prides itself on delivering high quality healthcare products and services to provide lifelong value for members and customers," said Bob Schaich, CIO, Sierra Health Services, Inc. "This translates to delivering a seamless and positive customer experience and offering products and services to customers and members based on a clear understanding of individual needs and preferences. Siebel Healthcare is a critical element in supporting this mission and ensuring that the citizens of Nevada are getting the best possible healthcare."

As its sales and underwriting solutions became outdated, Sierra Health realized that the cost of upgrading the existing system would be equal to, if not more than, replacing the system altogether. As such, Sierra Health decided to issue a broad request for vendor submissions. Siebel Systems stood out as the clear choice based on its healthcare industry expertise, success of other Siebel Healthcare customers, and broad enterprise analytics capabilities.

Sierra's Managed Healthcare Division, which encompasses Health Plan of Nevada, Sierra Health and Life Insurance Company, and Sierra Health-Care Options, will use Siebel Healthcare, Siebel Systems' health insurance-specific customer relationship management (CRM) solution, to improve sales effectiveness, streamline underwriting processes, and increase the speed of quote-to-enrollment. Siebel Healthcare will automate processes previously handled by various systems in the organization and will integrate with back-office applications to ensure a seamless experience across all customer-facing processes -- including sales and service channels as well as billing, claims processing, and broker payment systems. Once deployed, Sierra Health sales staff will be able to rapidly create and manage individual and group plans, automate customer acquisition and renewal processes, and gain insight into the composition and value of various segments and groups within the company's customer and channel ecosystem.

Siebel Business Analytics will enable Sierra Health to measure business performance by providing clear insight into the effectiveness of sales activities, customer retention programs, and marketing campaigns. Siebel Business Analytics was a key differentiator in Sierra's evaluation process, offering a critical layer of business insight across the enterprise.

"Sierra is taking full advantage of Siebel's capabilities by deploying sales process automation across different stakeholders, deployment channels, and market segments," said Ann Klein, General Manager, Siebel Healthcare. "The greatest value to end customers is that Sierra is leveraging the information it gathers to better understand and serve its customers and members."

Siebel Systems pioneered the industry-specific application model to help ensure that organizations of all sizes, across a variety of industries, achieve demonstrable business value from their CRM solutions. Today, Siebel Systems delivers 23 industry applications, including Siebel Healthcare, enabling organizations to establish a single, enterprise-wide view of their customers and execute key customer-facing business processes more effectively and efficiently. For more information, please visit www.siebel.com/healthcare.

About Sierra Health Services

Sierra Health Services, Inc., based in Las Vegas, is a diversified healthcare services company that operates health maintenance organizations, indemnity insurers, preferred provider organizations, and multi-specialty medical groups. Sierra's subsidiaries serve over 580,000 people through health benefit plans for employers, government programs, and individuals. For more information, visit the Company's Web site at www.sierrahealth.com.

About Siebel Systems

Siebel Systems is a leading provider of customer-facing solutions that deliver demonstrable business results and long-term competitive advantage. Siebel's multichannel offerings allow organizations to intelligently manage and coordinate all customer interactions across the Web, contact center, field sales/service force, branch/retail network, and indirect and partner distribution channels. Siebel solutions draw upon the company's best-in-class capabilities in customer relationship management (CRM), business intelligence, and customer data integration and can be deployed as licensed software or as a hosted service. Siebel solutions are tailored to the unique needs of 23 industries and incorporate industry-specific business processes, best practices, and business insight. They are the product of more than $2 billion in R&D investments and reflect over 11 years of experience with more than 4,000 organizations. Together with its extensive global network of alliance partners, Siebel provides the people, process, and technology expertise critical in driving business value from the deployment of customer-facing solutions. Over 3.4 million users worldwide in organizations of all sizes depend on Siebel solutions to deliver dramatic improvements in how they identify, acquire, retain, and serve customers. For more information, visit www.siebel.com.