The New York Times Media Group Names Todd Haskell Vice President, Business Development, Advertising

Business Wire, Dec 12, 2005

NEW YORK -- The New York Times Media Group today announced that Todd Haskell, executive director of business development in The New York Times newspaper's advertising department, has been promoted to the Media Group's newly created position of vice president, business development, advertising. The appointment is effective immediately, and he will report to Denise Warren, chief advertising officer for the Group.

"We are committed to providing multi-platform media solutions to our customers and Todd will be instrumental in this effort," said Ms. Warren. "Todd's experience in the development of revenue-building strategies in the advertising department of the newspaper will be invaluable to the Group. He has played an important leadership role on the cross-functional teams charged with the execution of these plans, including the paper's sports strategy and the launch of PLAY, the New York Times Sports Magazine in February 2006, as well as the introductions this year of Thursday Styles and the Circuits special sections. We look forward to his continued success in this new role."

Mr. Haskell will be responsible for the development and execution of the long-term sales strategy that supports the Media Group properties, including The New York Times newspaper, the magazines and NYTimes.com. He will also continue to manage many of the departments that support advertising revenue growth objectives, including Ad Planning, Ad Research, Sales Development, FSI/Targeted Media Products, Special Sections and other related support services.

Todd Haskell, 37, joined The New York Times Company in 1989 as an intern, later becoming an advertising account manager at McCall's. From 1994 to 2004, he worked for Meredith Corporation in numerous positions, including general manager of Ladies' Home Journal magazine and managing director of Meredith Integrated Marketing.

Mr. Haskell earned a Bachelor of Arts degree in history from St. Lawrence University in 1990 and an M.B.A. degree from Fordham University in 1997.

A photo of Mr. Haskell is available at: http://nytco/press-photos.html

The New York Times Company (NYSE: NYT), a leading media company with 2004 revenues of $3.3 billion, includes The New York Times, the International Herald Tribune, The Boston Globe, 15 other daily newspapers, nine network-affiliated television stations, two New York City radio stations and 35 Web sites, including NYTimes.com, Boston.com and About.com. For the fifth consecutive year, the Company was ranked No. 1 in the publishing industry in Fortune's 2005 list of America's Most Admired Companies. The Company's core purpose is to enhance society by creating, collecting and distributing high-quality news, information and entertainment.

This press release can be downloaded from www.nytco.com