Business Services Industry
ESPRE Solutions Announces the Full Release of Its Next Generation Video Email Marketing System - eViewMail, Which Integrates ESPRE's Video Technology with an Easy-to-Use, Wizard-Driven Web Interface
Business Wire, Feb 1, 2005
PLANO, Texas -- ESPRE Solutions, Inc., has created a unique email marketing system which allows users to create videos online (or upload existing videos), compress the video files using ESPRE's "best-in-class" video technology and broadcast the resulting message to a large list of email recipients for easy viewing on their PC, MAC or LINUX.
ESPRE Solutions, Inc., has released the latest version of its "best-in-class" video technology, which streamlines the process of creating and viewing digital video by eliminating the need to encode using a standalone PC application and the requirement to download a CODEC for playback. The new release now allows ESPRE's videos to be viewed on MAC and LINUX machines, as well as Windows-based PC's.
ESPRE Solutions, Inc. (OTC Pink Sheets:EPRS), a Dallas-based media solutions and technology company with a revolutionary video technology, today announced the full release of its eViewMail(TM) Marketing System version 2.0.
ESPRE's approach to video email eliminates video attachments that are too large for many email systems and often stripped by virus and spam gateways. eViewMail provides users with a turnkey video marketing system which allows them to record, store and transmit TV-quality video email without rebuffering delays, even on slow dial-up connections.
This sophisticated system provides end-to-end campaign management by validating and organizing recipient email address lists, providing an integrated opt-in/opt-out system, and comprehensive reporting. The system also manages campaign and media asset libraries to allow successful campaigns to be reused or quickly repurposed.
Key clients who have announced they will be using the new system include LifeLine Communications, Beam Stream Media, eMailTV.net and GreaTRAX, with discussions currently underway with multiple well-known ISP's and carriers.
According to Andy Wilson, ESPRE's VP of Product Management and Design, "this new release provides a critical enhancement to workflow and ease-of-use by eliminating the need to download and install a PC-based application. Previously, our system, like our competitor's, required the user to complete a two-step process to create a video email message. First, they had to launch a PC application to create the video, then they had to go through a website or email program to send it. We are the first to successfully integrate the entire process into a simple step-by-step web-based wizard that works seamlessly with Internet Explorer, Netscape, and Foxfire."
The new video email system, which will be rolled out to current customers over the next few weeks, contains several major enhancements in video encoding, video playback, reporting features, email list management, workflow and flexibility. Among the list of improvements in this release:
--A new Java-based cross-platform video player that eliminates CODEC installation.
--Improved video quality with dynamic frame-rate control and improved lip synch.
--Improved scene change detection and key frame insertion.
--A browser-based video encoder to allow users to create their eViewMail videos on the fly.
--A new video format that prevents use of the video without the author's permission.
--Continued support for ESPRE's .avi and .asf video formats.
--Easier creation and management of custom eViewMail templates.
--Partner Library option which allows clients to provide their customers with pre-defined video email campaigns.
"This is a significant release for ESPRE, not only because it provides major improvements to the current product, but more importantly because it introduces several new core technology enhancements which set the stage for the next generation of our product which will include more robust streaming server technology, dynamic stream creation and delivery and a complete CRM system for managing campaign-generated leads. In addition, we met our self-imposed deadline for this release (end of January 2005), so we are on track with our follow-on products", states ESPRE Solutions' Chief Executive Officer, Pete Ianace.
About ESPRE Solutions, Inc.:
Plano, Texas-based ESPRE Solutions is a public company (OTC Pink Sheets:EPRS) and groundbreaking media collaboration solutions provider that fulfills the promise of TV-quality streaming video over the Internet--even at dial-up speeds as low as 28Kbps. ESPRE Solutions intends to be the video applications provider of choice for Internet Service Providers, Fortune 1000 corporations, and institutions worldwide, adding both narrowband and broadband video to traditional voice and data applications. ESPRE Solutions' eView product suite provides an integrated solution for business and personal communications. To learn more about ESPRE Solutions, or to experience the company's pioneering eView technology, visit www.espresolutions.com.
SAFE HARBOR
Forward-looking statements made in this release are made pursuant to the "safe harbor" provision of the Private Securities Reform Act of 1995. Forward-looking statements made by ESPRE Solutions, Inc. are not a guarantee of future performance.
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