Business Services Industry
Hudson and Wilkerson to Film Public Service Announcement Promoting MLB Partnership with Boys & Girls Clubs of America
Business Wire, Feb 24, 2005
Major League Baseball
WHO: Tim Hudson, Atlanta Braves
Brad Wilkerson, Washington Nationals
WHAT: Major League Baseball players will film commercial spots as
part of the 2005 Major League Baseball Charities and Boys &
Girls Clubs of America (B&GCA) PSA campaign.
The 2005 PSA campaign is designed to increase the awareness of
the partnership between MLB and B&GCA - the Official Charity of
Major League Baseball. It also will reinforce the message that
Major League Baseball and its players help create positive
opportunities for youth through programs such as Reviving
Baseball in Inner Cities (RBI) and Rookie League.
As many as ten players will film spots for the 2005 campaign.
Players were selected for the campaign based on both their
on-field achievements and commitment to community service
activities.
Major League Baseball Productions, the Emmy(R) award-winning
television and video production division of Major League
Baseball, is producing the campaign.
WHEN: Friday, February 25, 2005
Hudson Shoot - 12:30 PM
Wilkerson Shoot - 3:00 PM
WHERE: Cracker Jack Stadium at Disney's Wide World of Sports
700 S. Victory Way
Kissimmee, FL 34747
MEDIA OPPORTUNITIES:
Media interview and photo ops will include: (1) Jacqueline Parkes,
MLB Senior Vice President, Advertising and Marketing; (2) Tom
Brasuell, MLB Vice President, Community Affairs; (3) Local Boys &
Girls Clubs youth PSA participants.
Player availability will be based on individual schedules and the
time required for each shoot
Media must display ID from their media outlet to be admitted to
the shoot location
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