John Pemberton Joins InsightExpress as Director of Research Development and Consulting; New Position Significantly Bolsters Research Capabilities

Business Wire,  July 5, 2005  

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STAMFORD, Conn. -- InsightExpress, a leading online market research firm, announced today that John Pemberton has joined the company as Director of Research Development and Consulting. Pemberton, an industry veteran with over 10 years of comprehensive experience in advanced research methods, assumes this new position as InsightExpress continues to expand and strengthen its research capabilities. The appointment is effective immediately.

Pemberton joins InsightExpress from Market Vision Research of Cincinnati, Ohio where he was Market Research Manager of Marketing Sciences. Prior to that, he spent 6 years at TNS/NFO (part of Taylor Nelson Sofres plc) where he was most recently Research Manager of Statistical Services. Pemberton has also held key positions at The Farnsworth Group and Walker Information, both based in Indianapolis.

In his new role, Pemberton is responsible for the development of new InsightExpress web-based research solutions, the further enhancement of their already successful current product offerings, and the statistical support of client-based activity. He is highly skilled in a host of statistical techniques and an expert user of various types of software. Pemberton holds a Master's degree in Economics from Indiana University/Purdue University at Indianapolis, where he has also taught business oriented statistics courses over the past 15 years. He resides in Rushville, Indiana.

Enrico Rodriguez, Chief Research Officer, commented, "I am delighted to have John on board. He will be an invaluable resource to the company and to our clients, as we expand our research services and extend our influence as a high quality provider of online research."

Fern Schapiro, Executive Vice President of Client Service and Marketing, commented, "John will be an integral member of the InsightExpress team as we grow the company and bring the power, speed, and benefits of online research to the marketplace. I have worked closely with John while were both at TNS/NFO, and I am very familiar with the great insight he can provide our clients. I look forward to working closely with him once again."

About InsightExpress

InsightExpress is an acknowledged pioneer of rapid turnaround, high-quality, online marketing research services. With its award-winning technology, market research expertise, and access to more than 100 million online individuals, InsightExpress enables its clients to easily harness market research to make the right business decision in real-time. The Company is headquartered in Stamford, CT, and maintains offices in New York, Los Angeles, San Francisco, and Seattle. InsightExpress is affiliated with General Atlantic LLC. Visit us on the Web at www.insightexpress.com or call 203-978-2303.

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