Business Services Industry

FEI Women's Health Selects Siebel CRM OnDemand Over Salesforce.com; Leading Women's Health Care Company Leverages Features in Siebel CRM OnDemand Life Sciences Edition to Avoid Costly Customization

Business Wire, June 14, 2005

SAN MATEO, Calif. -- Siebel Systems, Inc. (Nasdaq:SEBL), the leading provider of customer-facing solutions, today announced that FEI Women's Health, the world's leading marketer of intrauterine contraceptives, chose Siebel CRM OnDemand for its hosted CRM solution. Siebel CRM OnDemand allowed FEI to quickly market and sell its product through multiple touch-point programs with customers, doctors, hospitals and insurance companies.

As a women's healthcare company specializing in contraception, FEI has dedicated itself to making its product available to women worldwide. As the sole U.S. manufacturer and marketer of the ParaGard(R) T 380A Intrauterine Copper Contraceptive device, FEI is focused exclusively on supporting the women who use this unique form of birth-control as well as the healthcare professionals and insurance companies who serve them.

"We wanted a single view of the customer across multiple touch points. With its ease of use, the Siebel CRM OnDemand Life Sciences edition gave us out-of-the-box support for the complex relationships between doctors, hospitals, practices, clinicians and insurance companies that is simply not available with other hosted solutions or would have required costly customization and time to address through workarounds," said Scott Coleridge, Executive Vice President of Sales, FEI Women's Health. "We chose Siebel Systems because of its superior reputation, rapid deployment capabilities, limited upfront capital investment and overall reliability."

Siebel CRM OnDemand Life Sciences Edition offers an industry-leading medical-specific solution that provides customers with superior business insight to drive increased revenues, productivity and customer satisfaction. Leveraging ten years of proven Life Sciences success with industry-leading companies, Siebel CRM OnDemand Life Sciences edition seamlessly incorporates industry-specific best practices, such as Complex Relationships Management, Customer-centric Forecasting and MedEd-driven Influence Selling. The combination of Siebel's CRM expertise and Life Sciences best practices, along with the ease of use of Siebel CRM OnDemand, enables medical products companies to effectively manage their unique, industry-specific business processes.

"As the head of the department charged with implementing and maintaining the technical aspects of our CRM solution, I was initially very concerned about the time and resources required of this new initiative. In actuality, the Siebel CRM OnDemand implementation was a breeze and, in just three months, we have retired a number of other tools while increasing service levels and decreasing overall user support time. Furthermore, since initial implementation, subsequent enhancements and new ideas have been developed and rolled out painlessly. It's nice to know that as my company's leadership discovers changes and enhancements to the original vision, my department can handle those requests easily and in a timeframe that exceeds management expectations."

About Siebel CRM OnDemand

Siebel CRM OnDemand is a hosted CRM offering delivered over the Web and accessible from an Internet browser at a fixed price per user per month. Customers can deploy Siebel CRM OnDemand quickly, easily, and affordably without any up-front IT investments. Hosted by IBM, Siebel CRM OnDemand delivers complete sales, marketing, and service functionality; built-in customer analytics; virtual call center technology; embedded best practices; and world-class hosting services and support. Siebel CRM OnDemand is now available for purchase. For more information, visit www.crmondemand.com.

About Siebel Systems

Siebel Systems is the world's leading provider of customer-facing solutions that deliver demonstrable business results and long-term competitive advantage. Siebel's multichannel offerings allow organizations to intelligently manage and coordinate all customer interactions across the Web, contact center, field sales/service force, branch/retail network, and indirect and partner distribution channels. Siebel solutions draw upon the company's best-in-class capabilities in customer relationship management (CRM), business intelligence, and customer data integration and can be deployed as licensed software or as a hosted service. Siebel solutions are tailored to the unique needs of 23 industries and incorporate industry-specific business processes, best practices, and business insight. They are the product of more than $2 billion in R&D investments and reflect over 11 years of experience with more than 4,000 organizations. Together with its extensive global network of alliance partners, Siebel provides the people, process, and technology expertise critical in driving business value from the deployment of customer-facing solutions. Over 3 million users worldwide in organizations of all sizes depend on Siebel solutions to deliver dramatic improvements in how they identify, acquire, retain, and serve customers. For more information, visit www.siebel.com.

 

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