Open Systems Advisors Announces the Winners of the Crossroads A-List Awards 2005; Hitachi Data Systems, Interwise, Model N, Noosh and Omniture Recognized for the Best Newly-Proven Solutions and Services that Deliver Results for Business Today

Business Wire, June 21, 2005

BOSTON -- Open Systems Advisors, Inc. (OSA), an independent research firm that advises clients on leading technologies for business, today announced the winners of the Crossroads A-List Awards 2005 Program. For 12 years, the Crossroads A-List Awards have identified the best new technology solutions proven to deliver business results. This year, OSA found five companies that delivered remarkable business return through enabling profitable growth, boosting user productivity, or driving down infrastructure costs.

Thousands of in-depth research interviews over more than a decade put this year's Crossroads A-List Awards into perspective. "I see a new management climate for IT," said Nina Lytton, president and principal analyst of OSA. "Businesses have emerged from the recession far more adept at the art of doing more with less. For example, this year's field of winners demonstrated that regulatory compliance isn't necessarily an onerous burden. The best new business and infrastructure solutions provide a new level of expense control and financial visibility right from the outset. The new, fiscally responsible solutions epitomized by Crossroads 2005 A-List Award winning products and services enable companies to achieve business goals at the same time as they improved audit preparedness and financial predictability. The 2005 winners delivered double benefits."

In 2005, the Crossroads A-List Awards identified companies that have successfully combined the three elements essential to mainstream adoption: focusing on an important problem or opportunity; providing a viable solution or service offering; and, most importantly, delivering consistent business results for early reference accounts. Full-page briefs on each Crossroads A-List Awards 2005 winner can be found at http://www.crossroads-osa.com.

Crossroads A-List Awards 2005 Winners


Company                Category                  Solution/Service Name
---------------------- ------------------------- ---------------------
Hitachi Data Systems   IT Infrastructure         TagmaStore Universal
                                                 Storage Platform
---------------------- ------------------------- ---------------------
Interwise              Enterprise Conferencing   ECP Connect
---------------------- ------------------------- ---------------------
Model N                Revenue Management        Model N Revenue
                       Application for Life      Management Suite
                       Sciences Companies
---------------------- ------------------------- ---------------------
Noosh                  Collaborative Procurement Noosh Direct Mail
                       Software for Direct Mail  Solution
                       Marketing
---------------------- ------------------------- ---------------------
Omniture               Web Analytics             SiteCatalyst

The Crossroads A-List Awards program considers all types of commercially available IT solutions and services for the enterprise--as long as they deliver value in line with today's business priorities.

To be considered for a Crossroads A-List Award, a vendor must offer a new or significantly enhanced solution or service that is proven through four established customer implementations. Interviews with these early adopters are key in determining measurable results and qualifications for success.

Past Crossroads A-List Award winners include: Access360 (acquired by IBM), BEA Systems, Citrix Systems, Inc., Cybermation, Inc., DASCOM (acquired by IBM), Emerald Group (acquired by Nortel Networks Corporation), Guardent (acquired by Verisign), Hewlett-Packard, IQNavigator, Inc., IMlogic, Inc., Informatica Corporation, Microsoft Corporation, NativeMinds, Inc. (acquired by Verity), Oracle Corporation, Plumtree Software, SalesNet, Staffware (acquired by TIBCO), Sun Microsystems, Unica Corporation, and ZANTAZ. A complete list of recent winners is available at http://www.crossroads-osa.com.

About Open Systems Advisors

Open Systems Advisors, Inc. (OSA), founded in 1989, helps businesses align their priorities with their technology investments, and identify the best new technology solutions for today's business challenges. OSA conducts the Crossroads A-List Research and Awards program on an annual basis. The company provides strategic and marketing consulting services for technology vendors, and Bizno-tech(TM) advisory services for organizations looking to maximize the business value of their technology investments. Principal Nina Lytton has spent 20 years analyzing major issues in applying technology to business. The company can be reached by sending email to info@crossroads-osa.com